Visa’s New AI Tool Fights CNP Fraud, Cutting Losses by $1.1B

In a significant stride towards combating financial fraud, specifically Card-Not-Present (CNP) fraud, Visa has unveiled a state-of-the-art AI mechanism within its Visa Account Attack Intelligence system. The advanced feature, known as the VAAI Score, scrutinizes transaction patterns in real-time, assigning a risk score to suspicious activities to thwart malicious attacks promptly. This innovative tool addresses the disconcerting annual loss of USD 1.1 billion to CNP fraud, highlighting the need for more sophisticated preventative measures.

Initially available to U.S. issuers, Visa’s AI-powered VAAI Score methodically predicts and intercepts fraudulent activities before they escalate. Its refined algorithms have proven to reduce false positives by a remarkable 85%, ensuring that legitimate transactions continue seamlessly without disruption. A game-changer in the industry, Visa discloses that 33% of targeted accounts are prone to fraud within five days of a breach, underscoring the critical importance of early detection—a challenge the VAAI Score successfully addresses.

Visa’s Investment in Advanced Fraud Detection

Visa has invested over USD 10 billion in security over the past five years, reflecting its commitment to reinforcing network security and minimizing fraud risks. Developed with data from more than 15 billion VisaNet transactions, the VAAI Score operates with exceptional accuracy. Visa executives Paul Fabara and Michael Jabbara highlight the urgency and efficiency of the VAAI Score in the real-time detection of fraudulent transactions, emphasizing its crucial role in protecting the entire payment ecosystem—an imperative that Visa prioritizes.

Enhancing Customer Experience and Security

Visa has enhanced the fight against CNP fraud with a cutting-edge AI tool within its Visa Account Attack Intelligence. The VAAI Score evaluates transactions in real-time, assigning risk scores to suspicious activities to instantly prevent fraud attacks. This innovation is pivotal in light of the alarming $1.1 billion lost annually to CNP fraud.

Launching initially for U.S. issuers, the AI-enhanced VAAI Score efficiently predicts and combats fraud, dramatically reducing false positives by 85% and allowing legitimate transactions to proceed without hindrance. Visa reveals that 33% of compromised accounts may face fraud within five days after a breach, making the VAAI Score a focal point for early fraud detection and interception in today’s financial security landscape.

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