Revolutionizing B2B: DJUST Secures €12M in Series A Funding for Global Expansion and Enhanced Solutions

DJUST, a Paris-based B2B eCommerce Software-as-a-Service (SaaS) platform, has successfully raised €12m in a Series A growth funding round. The funding round was led by New Enterprise Associates, Inc. (NEA), with additional support from Elaia Partners, which is an existing investor in DJUST. This funding round has offered a considerable financial boost to the company’s expansion plans.

The €12m Series A funding round has set a new investment record for DJUST. The significant amount of funding will enable the company to accelerate its business expansion into new international markets, including the UK and the US.

NEA, one of the world’s leading venture capital firms, led the funding round. The company has a portfolio of successful investments in technology-driven businesses, including AppDynamics, MongoDB, and Salesforce. The additional support from Elaia Partners, which also provided €4m in seed funding to DJUST in 2020, further solidifies the company’s strong investor backing.

DJUST’s Services and Target Market

DJUST has emerged as a leading player in the B2B e-commerce sector. The company has managed to carve a niche for itself by enabling professional buyers and sellers to experience frictionless buying, amplify productivity, and hasten growth. Unlike many other B2C-oriented platforms, such as Adobe Commerce, Salesforce Commerce, and Shopify, DJUST has tailored its offering to meet the unique demands of the B2B sector.

Planned Use of Funds

The funding raised from the Series A round is earmarked for several areas of DJUST’s business, including business expansion, product development, and human resources. The company plans to focus on expanding its reach into new markets across Europe, the UK, and the US. In doing so, it aims to increase its customer base and revenue streams while investing in core product development to enhance its service offering.

Furthermore, as part of its growth strategy, DJUST plans to double its employee count to support the expansion plans in various markets. Currently, the company has over 40 employees and has added 20 new members to its team in the past year.

DJUST’s Recent Growth and Success

Despite the challenging business environment of recent years, DJUST has seen significant growth and success. The company has more than doubled its annual recurring revenue over the past 12 months, with 15 new deals signed with leading distributors and manufacturers throughout Europe.

Vision for the future

Arnaud Rihiant, Founder and CEO of DJUST, shared his vision for the company, stating, “We want to free all businesses from the hassle of building, launching, and running B2B commerce.” He added that the funding round would allow the company to continue to develop and enhance its services, providing more value and benefits to its clients.

Previous funding round

Before its Series A funding, DJUST received a €4m seed investment from Elaia Partners in 2020. The seed funding enabled the company to accelerate the development and launch of its B2B e-commerce platform.

DJUST’s recent funding round, coupled with its doubling of annual recurring revenue and expansion plans, highlights the company’s position as a rising star in the B2B eCommerce market. The significant investment potentially sets up DJUST for greater success in the future, as it continues to provide tailored solutions that meet the unique demands of B2B commerce. The company’s vision of freeing businesses from the hassle of B2B commerce is certainly a compelling one, and it will be exciting to see how the company develops and expands in the coming years.

Explore more

Is Desktop Customization the Cure for Linux Distro Hopping?

The rapid advancement of personal computing technology often creates a paradox where perfectly functional hardware is rendered obsolete by the arbitrary software constraints of major operating system vendors. Many users find themselves in a position where reliable machines, still possessing significant processing power and memory capacity, are suddenly excluded from receiving the latest security updates or feature sets. This forced

North Korean Hackers Use Fake macOS Updates to Steal Crypto

The sophisticated digital landscape of 2026 has witnessed a dramatic surge in highly targeted cyberattacks that specifically exploit the perceived inherent security of Apple’s macOS ecosystem. While many users once believed that the Unix-based architecture and rigorous app-vetting processes provided an impenetrable shield, state-sponsored actors from North Korea have proven otherwise by deploying deceptive software updates. These campaigns often leverage

Microsoft Copilot Flaw Enables Self-Propagating AI Worms

The rapid deployment of artificial intelligence within the corporate workspace has traditionally been viewed as a productivity catalyst, yet recent security discoveries have unveiled a sophisticated threat that fundamentally challenges the safety of automated workflows. Security researchers have identified a critical vulnerability within Microsoft Copilot for Word that facilitates a new class of “prompt injection” attacks, allowing malicious actors to

Is Your B2B PR Strategy Building Credibility or Just Noise?

Waiting until a major funding round or a massive product launch to initiate a public relations strategy often leaves B2B startups in a precarious position of anonymity during their most critical growth phases. Many founders operate under the misconception that public relations is a reactive mechanism, a lever to be pulled only when there is substantial news to share with

How Can B2B Brands Break Through Digital Marketing Fatigue?

The modern B2B procurement environment has transitioned into a hyper-saturated ecosystem where senior decision-makers are currently bombarded by a relentless stream of algorithmically generated outreach and automated marketing sequences. This pervasive digital marketing fatigue has rendered traditional tactics, such as high-volume email sequences and generic personalization tokens, largely ineffective for capturing the attention of high-value prospects who have grown cynical