How Will Broker Insights’ US Expansion Impact Insurance Brokers?

Broker Insights, a Dundee-based insurtech firm, has made a strategic move to expand its operations to the US following thorough research and development. The company’s flagship platform, Vision, has been instrumental in helping insurance brokers efficiently manage and understand their client base while fostering connections with insurers. After analyzing nearly $1 billion in gross written premiums (GWP) in the US market, Broker Insights has fine-tuned their platform to meet local requirements. Since its inception in 2018 by former Aviva executives Fraser Edmond and Iain Crole, the company has experienced significant growth. It is currently managing £5.5 billion in GWP in the UK and is projected to reach £6 billion by the end of the year. By venturing into the US market, Broker Insights aims to leverage the vast potential of the commercial insurance sector and extend its global reach, offering valuable cross-market insights to UK broker partners. The platform, now available in all 50 states, can potentially transform how insurance brokers operate, offering data-driven solutions that enhance efficiency and performance.

A Broader Reach with Data-Driven Solutions

Broker Insights, a Dundee-based insurtech company, is making a strategic expansion into the US market following extensive research and development. Their flagship platform, Vision, has been crucial in helping insurance brokers better manage and understand their client base while building strong connections with insurers. After analyzing nearly $1 billion in gross written premiums (GWP) within the US market, Broker Insights has refined its platform to meet local needs. Founded in 2018 by former Aviva executives Fraser Edmond and Iain Crole, the firm has seen significant growth. They currently manage £5.5 billion in GWP in the UK, and they expect this to rise to £6 billion by year’s end. By entering the US market, Broker Insights aims to tap into the thriving commercial insurance sector and expand its global footprint, providing valuable cross-market insights to UK broker partners. The platform is now accessible in all 50 states, poised to potentially transform how insurance brokers operate by offering data-driven solutions that boost efficiency and performance.

Explore more

What Does Copilot Actually Change for Your ERP Team?

The promise of total operational automation often vanishes the moment a finance director attempts to reconcile a complex discrepancy within a live enterprise resource planning environment. While the current year has seen an explosion in the accessibility of artificial intelligence, many organizations still struggle to find the line between marketing hype and tangible utility. For teams utilizing Dynamics 365, the

How Does Modern ERP Drive Manufacturing Efficiency?

A single delayed shipment or a minor equipment glitch can trigger a cascade of failures across a production line, turning a profitable shift into a logistical nightmare that erodes profit margins and damages customer trust. This fragility stems from a historical reliance on fragmented data sets and disconnected communication channels that fail to account for the speed of the contemporary

Howl Louder Debuts GEO Service for B2B AI Search Visibility

As the traditional search landscape fractures under the weight of generative AI models that provide direct answers instead of lists of links, B2B enterprises are finding that their legacy SEO strategies no longer drive the same volume of high-intent traffic to their landing pages. This shift toward answer-based search has created a vacuum where visibility is measured not by page

How Will Market Intelligence Redefine B2B Marketing in 2026?

The high-stakes negotiation for a multi-million dollar software enterprise contract no longer involves a handshake or a shared dinner, but rather a seamless digital handshake between two hyper-optimized algorithms. In this landscape, marketing to human executives has shifted significantly toward addressing autonomous procurement agents that analyze technical specifications with cold, calculated efficiency. The manual quarterly report and the reliance on

Microsoft Quietly Dominates the B2B Marketing Ecosystem

While the marketing world remained fixated on the volatility of consumer social media and search engine updates, a three-trillion-dollar giant was methodically re-engineering the very pipes of global commerce. With quarterly revenues hitting $90 billion—an 18% year-over-year increase—Microsoft has moved far beyond its legacy as a provider of operating systems and spreadsheets. It has quietly assembled a comprehensive marketing machine