In a strategic move to modernize its payment systems and cater to evolving customer preferences, Brooklyn Travel has partnered with BR-DGE, a fellow Scottish payment orchestration company based in Glasgow. This three-year partnership is aimed at overhauling Brooklyn Travel’s tech stack by integrating multiple payment options, including trending methods like installment plans and pay-by-bank. This collaboration couldn’t have come at a better time as the travel industry is experiencing a significant rebound, with increased transaction volumes and heightened customer demand for diverse payment options.
Streamlining Payment Processes
The primary objective of this partnership is to streamline Brooklyn Travel’s payment processes, ensuring consistent and reliable connectivity to both existing and new payment partners. BR-DGE’s role is crucial in this endeavor, offering a modular platform that includes over 400 payment methods and providers. Tom Voaden, VP of Commercial at BR-DGE, pointed out that businesses, especially those with varied tech stacks, must provide a seamless checkout experience across all their brands. This need for a unified and frictionless payment gateway is not only about enhancing customer satisfaction but also about keeping up with industry standards during this travel resurgence.
The improvement in payment processes is particularly important as global airline, cruise, and hotel bookings are on the rise. Mastercard research supports this trend, showcasing record-setting spending days in the travel sector. Predictions even suggest that by 2024, the economic contribution of travel and tourism will reach an all-time high, despite current economic pressures. It’s evident that travelers are more willing to spend, and they expect a variety of payment options to match their financial flexibility.
Meeting Customer Preferences
Duncan Wilson, CEO of Brooklyn Travel, highlights the importance of having a payment partner capable of not only modernizing their current systems but also supporting the payment methods preferred by their customers. As Brooklyn Travel’s business continues to grow, so does the complexity of its payment requirements. The partnership with BR-DGE allows Brooklyn Travel to leverage a resilient payment orchestration solution that meets these demands effectively. This modernization effort is aimed at enhancing checkout experiences across all brands under the Brooklyn Travel umbrella.
Moreover, this collaboration signifies a broader trend within the travel industry. As more people resume traveling, businesses must adapt quickly to changing customer preferences. This includes offering both popular and emerging payment methods that align with customer expectations. By integrating BR-DGE’s technology, Brooklyn Travel aims to set a new benchmark for payment solutions in the travel sector, ensuring that customers enjoy a consistent and seamless booking experience.
Impact on the Travel Industry
In an effort to modernize its payment systems and meet evolving customer demands, Brooklyn Travel has teamed up with BR-DGE, a Scottish payment orchestration company located in Glasgow. This three-year partnership is focused on revamping Brooklyn Travel’s technology infrastructure by integrating a variety of payment methods, including popular options like installment plans and pay-by-bank. The timing of this collaboration is ideal, as the travel industry is currently experiencing a robust revival with increased transaction volumes and a higher demand for diverse payment choices.
Both companies believe that the integration of state-of-the-art payment solutions will significantly enhance customer experience and satisfaction by offering more flexibility and convenience. Brooklyn Travel plans to leverage BR-DGE’s expertise to not only streamline their payment processes but also to stay ahead in a competitive market. This strategic collaboration highlights the importance of adapting to technological advancements and changing consumer preferences in order to thrive in the travel sector.