Bank Alfalah has partnered with QistBazaar to offer innovative financial solutions to underserved customers

Bank Alfalah, a leading commercial bank in Pakistan, has announced its partnership with QistBazaar, a Pakistani buy now, pay later (BNPL) fintech platform. This partnership will offer innovative financial solutions to underserved customers in the country. Bank Alfalah is taking a 7.2% equity stake in QistBazaar and will become the company’s embedded lending partner.

Equity stake and embedded lending partnership

Bank Alfalah’s investment in QistBazaar is a significant step towards providing financial solutions for underserved customers in Pakistan. The commercial bank has taken a 7.2% equity stake in QistBazaar, signaling its commitment to helping the fintech platform grow. As the embedded lending partner, Bank Alfalah will work closely with QistBazaar to provide financing options for its customers.

Innovative Financial Solutions

Atif Bajwa, President and CEO of Bank Alfalah, has said that the partnership aims to provide innovative financial solutions for underserved customers. With QistBazaar’s platform, Bank Alfalah can reach out to a wider customer segment, including those who are unbanked. This partnership will offer affordable and convenient financing options to people who do not have access to traditional banking systems.

First Equity Stake of Its Kind

This partnership marks the first time a commercial bank has taken an equity stake in a BNPL fintech platform in Pakistan. The collaboration between Bank Alfalah and QistBazaar shows the growing interest of large financial institutions in the fintech space. Bank Alfalah’s investment in QistBazaar is a testament to the fintech platform’s innovative approach towards providing financial solutions to underserved customers.

QistBazaar

QistBazaar is a fast-growing, SECP-licensed NBFC platform that caters to all Pakistanis, including the unbanked. Since its inception in 2021, QistBazaar’s platform has delivered over 20,000 products to unbanked consumers via affordable monthly payments. The platform offers a unique scoring system that analyzes customer data to provide affordable financing options. With over 30 years of historical data spanning 250,000+ individuals, QistBazaar has revolutionized the scoring process for installment-based purchases.

Revolutionizing the Scoring Process

QistBazaar’s unique scoring system is a game-changer in the financing industry in Pakistan. By analyzing customer data and behavior patterns, the platform provides affordable financing options to its customers. QistBazaar’s scoring process has revolutionized the way customers are evaluated for loan eligibility, making it possible for unbanked customers to access financing options that were previously unavailable to them.

Enhanced digital financing products

QistBazaar will benefit from enhanced digital financing products via Bank Alfalah to offer embedded consumer durables financing on BNPL. With Bank Alfalah’s expertise in the financial industry, QistBazaar can develop new and innovative financing products that are tailored to its customers’ needs. The partnership will also improve access to financing and enhance the overall customer experience.

Improved customer experience

The partnership between Bank Alfalah and QistBazaar will enhance the overall customer experience by providing innovative financial solutions. Customers will have access to affordable financing options through QistBazaar’s platform, and the partnership will ensure smooth and hassle-free transactions. The collaboration aims to improve financial inclusion and provide innovative solutions to underserved customers in Pakistan.

The Popularity of BNPL Facilities

The BNPL (Buy Now Pay Later) facility is becoming increasingly popular among consumers due to its affordability, convenience, and financial flexibility. This facility allows consumers to purchase products and services without paying the full amount upfront. Instead, they can pay in installments that are spread over a period of time. With QistBazaar’s unique scoring system and Bank Alfalah’s expertise, the BNPL facility will become even more accessible to underserved customers.

The partnership between Bank Alfalah and QistBazaar is a significant step towards providing innovative financial solutions to underserved customers in Pakistan. This collaboration will offer affordable and convenient financing options to people who do not have access to traditional banking systems. Bank Alfalah’s investment in QistBazaar is a testament to the fintech platform’s innovative approach towards providing financial solutions. With QistBazaar’s unique scoring system and Bank Alfalah’s expertise, this partnership aims to improve financial inclusion and provide innovative solutions to underserved customers in Pakistan.

Explore more

Ethereum Tests Glamsterdam Upgrade Amid Market Volatility

The activation of the Glamsterdam upgrade on the Sepolia testnet marks a critical phase in Ethereum’s infrastructure scaling as the network tests a gas limit increase from 60 million to 200 million. This substantial expansion of the gas limit represents a calculated gamble on the robustness of current hardware, aimed at accommodating a new wave of high-throughput decentralized applications. While

How to Design and Optimize AI Prompts for Production

The shift from experimental chatbots to high-scale enterprise intelligence systems in 2026 has transformed prompt engineering from a creative writing exercise into a disciplined branch of software engineering. The most effective production prompts use structural separation to distinguish between trusted system instructions and untrusted content from user inputs or retrieved documents. When an application processes thousands of model calls against

What Are the Best Email Marketing Tools for SMBs in 2026?

Small businesses often choose Constant Contact because it offers an extensive library of templates and specialized tools for managing event registrations and ticketing directly through emails. However, the broader landscape of digital outreach has shifted significantly, transforming email from a simple messaging tool into a sophisticated infrastructure for revenue growth and long-term customer retention. In 2026, the success of a

EY Breach Exposes Goldman Sachs and Man Group Client Data

Administrative IT tickets used for routine tax services inadvertently served as a repository for sensitive client data that was eventually stolen by hackers. This security failure at Ernst & Young (EY) has sent ripples through the financial sector, as it compromised the personal information of high-net-worth individuals associated with Goldman Sachs and the London-based hedge fund Man Group. While these

New Phishing Campaign Impersonates AI Tools to Steal MFA Codes

The campaign exploits the established trust that advertising agencies place in AI tools to bypass multi-factor authentication protocols that were previously considered secure. This sophisticated operation, identified in late 2026, represents a significant shift in the threat landscape, moving away from generic banking lures and toward the highly specialized tools used by modern marketing professionals. By impersonating platforms such as