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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
15 Proven Tips to Boost Your Social Media Followers
Content Marketing Technology
15 Proven Tips to Boost Your Social Media Followers

In recent years, social media has become a critical component of any brand’s online strategy, driving audience engagement and fostering community.With changing algorithms and increasing competition for attention, brands must continuously evolve their approach to building and maintaining a robust social media presence. The following article provides a detailed look into strategies that can enhance social media follower growth, offering

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How Top Brands Achieve Success with Content Marketing Strategies
Content Marketing Technology
How Top Brands Achieve Success with Content Marketing Strategies

Successful content marketing is essential for brands to connect with their audiences.In today’s rapidly evolving market, top brands understand that creating high-quality, engaging content is the key to establishing meaningful connections with their audience. Through strategic content marketing, these brands not only capture the attention of their target market but also build long-term loyalty and trust. Storytelling and Audience Connection

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Is SMS Marketing the Future of Australian Hospitality?
Marketing Automation / Email Marketing
Is SMS Marketing the Future of Australian Hospitality?

The Australian hospitality industry is facing unprecedented levels of competition. In this crowded market, venues must find innovative ways to stand out and build lasting relationships with their guests. One promising tool that remains underused is SMS marketing. This article explores how SMS marketing can revolutionize guest engagement, drive repeat business, and offer a high return on investment (ROI) for

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Maximize B2B Impact: Harness Hyperpersonalized SMS Marketing
Marketing Automation / Email Marketing
Maximize B2B Impact: Harness Hyperpersonalized SMS Marketing

In today’s digital age, businesses face the challenge of standing out among an overwhelming surge of communications vying for attention. Particularly for B2B companies aiming to engage effectively with their target audiences, the rise of SMS marketing offers tremendous potential.With 90% of customers reading texts within five minutes of receiving them and the same percentage opting into marketing messages, SMS

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How to Fix Duplicate Content for Better SEO Rankings
Content Marketing Technology
How to Fix Duplicate Content for Better SEO Rankings

Duplicate content can be a hidden nemesis in the world of SEO, leading to confusion for search engines and diluted ranking power. Understanding the impact of duplicate content and resolving these issues is crucial for improving SEO rankings and overall site performance. This guide will walk through effective strategies and tools to identify and address duplicate content, helping to ensure

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How Nimble’s New Email Feature Transforms Small Business Marketing
Marketing Automation / Email Marketing
How Nimble’s New Email Feature Transforms Small Business Marketing

The landscape of small business marketing has often been a balancing act of extensive outreach and operational capacity. Nimble, a widely esteemed CRM (Customer Relationship Management) platform, has made a significant leap with its new Email Marketing feature, thus extending the capabilities of small businesses and marketing experts alike to unprecedented levels. This notable addition permits the sending of unlimited,

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How Will AI-Powered Gmail Change Influencer Marketing?
Marketing Automation / Email Marketing
How Will AI-Powered Gmail Change Influencer Marketing?

The recent update to Gmail has sparked a significant change in how professionals, especially those in influencer marketing, manage their email correspondence. This AI-powered search functionality shifts the focus from traditional chronological searching to a more relevant, content-based system. By optimizing the email search experience, this update promises considerable improvements for those handling extensive email communications. Enhancements to Influencer Outreach

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Ivanti Connect Secure Vulnerability Exploited by China-Nexus Hackers
Cyber Security
Ivanti Connect Secure Vulnerability Exploited by China-Nexus Hackers

A critical security vulnerability within Ivanti’s Connect Secure product has been actively exploited in the wild to deploy sophisticated malware, specifically TRAILBLAZE and BRUSHFIRE. Ivanti, a prominent provider of IT security solutions, revealed details of this now-patched flaw, which has raised significant cybersecurity concerns due to its high severity and active exploitation by sophisticated threat actors. The Vulnerability CVE-2025-22457 Explained

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CISA Alerts on Critical Ivanti Connect Exploit in VPN Systems
Cyber Security
CISA Alerts on Critical Ivanti Connect Exploit in VPN Systems

The U.S. Cybersecurity and Infrastructure Security Agency (CISA) has raised an alarm on a newly identified critical vulnerability in Ivanti Connect Secure, a popular VPN solution.This alarming issue, recorded as CVE-2025-22457, has swiftly found its way into the Known Exploited Vulnerabilities (KEV) Catalog. Since mid-March of the current year, this vulnerability has been actively exploited, enabling remote and unauthenticated attackers

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Is Your Android Infected with This Uninstall-Proof Spyware?
Cyber Security
Is Your Android Infected with This Uninstall-Proof Spyware?

In a concerning development in smartphone security,a new type of Android spyware has emerged that makes it incredibly difficult for victims to remove the malicious software from their devices. This stealthy phone monitoring app requires a password for uninstallation, creating significant challenges for users trying to regain control.This spyware effectively blocks device owners from removing it by demanding a password

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How Can May Events Boost Your Content Marketing in 2025?
Content Marketing Technology
How Can May Events Boost Your Content Marketing in 2025?

May is a month brimming with opportunities for content marketers to capture heightened consumer interest. Key events and cultural observances provide a golden opportunity to align marketing efforts, creating relevant and engaging content that attracts, retains, and engages customers.By harnessing the power of popular themes, businesses can significantly boost their marketing outcomes in May 2025. These occasions offer a unique

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How Will FlowChai Change Content Creation with AI Conversations?
Content Marketing Technology
How Will FlowChai Change Content Creation with AI Conversations?

FlowChai is positioned to make a significant impact on the world of content creation through its innovative use of artificial intelligence and natural language conversations. The platform promises to streamline the process of generating high-quality, SEO-optimized content by allowing users to interact with an AI agent much like they would with a human copywriter. This article will delve into the

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