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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Is Your WordPress SEO Strategy Based on Myths or Facts?
Content Marketing Technology
Is Your WordPress SEO Strategy Based on Myths or Facts?

WordPress is the most widely used content management system, powering over 40% of all websites globally due to its user-friendly interface, flexible customization options, and extensive library of plugins and themes. Despite its dominance in the digital landscape and over two decades of evolution, misinformation and myths about WordPress SEO continue to mislead many site owners, resulting in misguided efforts

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How Should Your SEO Strategy Adapt Based on SERP Rankings?
Content Marketing Technology
How Should Your SEO Strategy Adapt Based on SERP Rankings?

Search Engine Optimization (SEO) is a dynamic field that requires constant adaptation and strategic planning. The effectiveness of SEO efforts largely depends on a website’s current position in search engine results pages (SERPs). This article explores how marketers should tailor their SEO strategies based on their website’s ranking position to achieve optimal results. SEO is often misunderstood, leading to common

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Create SEO-Friendly Content Using AI Tools for Better Rankings
Content Marketing Technology
Create SEO-Friendly Content Using AI Tools for Better Rankings

Creating SEO-friendly content is essential for achieving higher rankings on search engines. With the advent of AI tools, this process has become more efficient and effective. This article explores how to leverage AI tools to enhance your content creation and SEO strategies. AI SEO tools are revolutionizing the way marketers approach SEO by automating tedious tasks, offering real-time data analysis,

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How Are New Regulations and AI Shaping Email Deliverability?
Marketing Automation / Email Marketing
How Are New Regulations and AI Shaping Email Deliverability?

The landscape of email deliverability is undergoing significant changes due to new regulations and technological advancements. As email remains a crucial marketing tool, understanding these changes is essential for marketers aiming to maintain high deliverability rates. This article delves into the impact of stricter regulations, the role of AI, and best practices for ensuring emails reach their intended recipients. Stricter

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Top B2B Data List Providers Transforming Email Marketing in 2025
Marketing Automation / Email Marketing
Top B2B Data List Providers Transforming Email Marketing in 2025

In the rapidly evolving landscape of email marketing, the significance of B2B data lists cannot be overstated. These lists are pivotal in driving effective campaigns and fostering business growth. As the year 2025 approaches, several data list providers have emerged as leaders, offering unique features and capabilities that cater to diverse business needs. This article delves into the best B2B

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How Can Brands Stand Out With AI in a Crowded Digital Market?
Content Marketing Technology
How Can Brands Stand Out With AI in a Crowded Digital Market?

In today’s digital landscape, brands face the daunting challenge of distinguishing their content strategies amidst an overwhelming flood of AI-generated material. The recent surge of DeepSeek into the AI market exemplifies the rapid technological advancements, particularly from China. For brands to truly differentiate themselves, they need to craft unique and valuable content that rises above the commoditized output typically generated

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Elevating Brand Engagement Through Inclusive Content Marketing Strategies
Content Marketing Technology
Elevating Brand Engagement Through Inclusive Content Marketing Strategies

In today’s diverse and dynamic market, brands must go beyond traditional marketing tactics to truly connect with their audience. Inclusive content marketing strategies are essential for fostering engagement, loyalty, and positive brand perception. Despite the decline of formal diversity, equity, and inclusion (DEI) programs in various institutions, the need for inclusive content remains indisputable. This article seeks to explore the

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Balancing Creativity and Compliance in Regulated Industry Marketing
Content Marketing Technology
Balancing Creativity and Compliance in Regulated Industry Marketing

Navigating the world of marketing in heavily regulated industries such as healthcare and finance presents unique challenges. The core conflict lies in harmonizing the inherent creativity needed to engage and inform target audiences with the stringent regulatory compliance necessary to adhere to legal standards. This article explores strategies to balance these two critical aspects, ensuring both creative freedom and compliance.

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Which Blogging Platform Is Best for Startup Content Marketing?
Content Marketing Technology
Which Blogging Platform Is Best for Startup Content Marketing?

In the current digital age, startups aiming to build and sustain their brand presence through content marketing need to make a critical decision: choosing the right blogging platform. This choice can significantly influence their success by determining how effectively they can communicate with their target audience, drive organic traffic, establish thought leadership, and foster community engagement. The selection process must

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How Can You Maximize Your Website’s Reach with Global SEO?
Content Marketing Technology
How Can You Maximize Your Website’s Reach with Global SEO?

Expanding your website’s reach to a global audience involves more than just translating content into different languages. It requires a comprehensive strategy that considers cultural nuances, regional search engine preferences, and technical optimizations to effectively cater to diverse markets. By implementing global SEO techniques, you can significantly increase your website’s traffic and visibility, opening up opportunities for growth and engagement

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7AI Revolutionizes Security Operations with Autonomous AI Agents
Cyber Security
7AI Revolutionizes Security Operations with Autonomous AI Agents

In a bold move to tackle the ever-evolving landscape of cybersecurity, a new startup, 7AI, founded by Lior Div and Yonatan Striem-Amit, introduces an innovation that shifts the paradigm of security operations. With their proven track record in co-founding Cybereason, Div and Striem-Amit’s latest venture promises to alleviate the manual burden on security professionals, ensuring that human analysts can focus

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How Can You Innovatively Use Video to Boost Your Digital Marketing?
Content Marketing Technology
How Can You Innovatively Use Video to Boost Your Digital Marketing?

In the ever-evolving world of digital marketing, finding ways to stand out can be a strategic challenge that requires innovation and creativity to captivate audiences. Brands continuously face the saturation of video content across various platforms, compelling marketers to think outside the box when it comes to their video marketing strategies. The Power of Original and Authentic Content One of

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