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Home | Authors | Tailor Jackson
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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Will AI Take Over Content Creation and Replace Human Marketers?
Content Marketing Technology
Will AI Take Over Content Creation and Replace Human Marketers?

The emergence of artificial intelligence (AI) has sparked widespread discussions across various industries, with the marketing sector being no exception. As AI technologies continue to evolve rapidly, many are beginning to question whether machines will eventually surpass human marketers in creating engaging and effective content. This speculation stems from AI’s growing capabilities in handling data-driven tasks, generating content, and personalizing

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March 13, 2025
Global Surge in SSRF Cyber Attacks Targeting Multiple Platforms
Cyber Security
Global Surge in SSRF Cyber Attacks Targeting Multiple Platforms

A recent report from GreyNoise, a leading threat intelligence firm, has shed light on a dramatic increase in coordinated cyber attacks exploiting Server-Side Request Forgery (SSRF) vulnerabilities across various platforms. The attacks, originating from over 400 different IP addresses, commenced around March 9, 2025, and have impacted a range of nations, including the United States, Germany, Singapore, India, Lithuania, Japan,

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March 13, 2025
Mass Layoffs of Federal Workers Could Weaken U.S. Cybersecurity Defenses
Cyber Security
Mass Layoffs of Federal Workers Could Weaken U.S. Cybersecurity Defenses

In a climate where cyber threats are becoming increasingly sophisticated and persistent, recent moves within the U.S. federal government to implement mass layoffs of probationary workers have raised significant alarm. Former cybersecurity director at the National Security Agency (NSA), Rob Joyce, during a hearing before the House Select Committee on the Chinese Communist Party, warned about the potential negative impact

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March 13, 2025
Are Android’s AI Privacy Claims by Google and Samsung Real?
Cyber Security
Are Android’s AI Privacy Claims by Google and Samsung Real?

The current landscape of the Android ecosystem showcases a competitive clash centered around on-device Artificial Intelligence (AI), driven primarily by tech giants Google and Samsung. Despite significant strides in AI technology, there are growing concerns regarding data tracking and privacy, particularly for Samsung and Google Pixel users. While both companies herald their AI advancements and privacy measures, underlying persistent data

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March 13, 2025
Boost E-Commerce Retention: The Power of Post-Purchase Emails
Marketing Automation / Email Marketing
Boost E-Commerce Retention: The Power of Post-Purchase Emails

In the fast-paced world of e-commerce, brands often focus their marketing efforts on acquiring new customers through social media posts, ads, and loyalty programs. Despite these efforts, they frequently face challenges in retention, much less fostering loyalty among their customer base. Brands invest significant time, effort, and money into acquiring customers, only to neglect those customers once a sale is

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March 12, 2025
EngageLab Boosts B2B E-Commerce with Advanced Email Solutions
Marketing Automation / Email Marketing
EngageLab Boosts B2B E-Commerce with Advanced Email Solutions

In today’s competitive B2B e-commerce landscape, achieving high deliverability rates for email campaigns is critical to driving customer engagement and sustaining growth. However, many platforms struggle with overcoming deliverability challenges, ensuring emails land in recipients’ inboxes, and effectively personalizing marketing strategies across diverse global audiences. EngageLab, a leading email solutions provider, has emerged as a game-changer in this arena, employing

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March 12, 2025
Can Metric’s AI Revolutionize E-Commerce Marketing for Small Businesses?
Marketing Automation / Email Marketing
Can Metric’s AI Revolutionize E-Commerce Marketing for Small Businesses?

In a world where small businesses often struggle to compete with larger corporations due to limited resources, innovative solutions are necessary to level the playing field. Metric, an AI-first marketing automation company, is poised to address this challenge head-on. With €8 million in Series A funding backed by notable figures, including chess world champion Magnus Carlsen, Metric is set to

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March 12, 2025
SERPsculpt Launches Cutting-Edge Content-At-Scale Program for B2B SEO
Content Marketing Technology
SERPsculpt Launches Cutting-Edge Content-At-Scale Program for B2B SEO

SERPsculpt, a renowned B2B SaaS SEO agency, has unveiled its latest innovation — a content-at-scale program crafted to enhance organic search rankings for B2B companies by 2025. This paradigm-shifting initiative aims to counter the inefficiencies inherent in traditional content production methods by introducing a modular approach known as “componentized content (CCMS).” By breaking down complex technical topics into reusable modules,

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March 12, 2025
How Are B2B Brands Transforming Content Marketing Strategies?
Content Marketing Technology
How Are B2B Brands Transforming Content Marketing Strategies?

B2B content marketing is undergoing a revolutionary transformation as companies pivot to innovative, content-driven strategies to better engage decision-makers and drive revenue growth. As the global B2B market nears the $28 trillion mark, the emphasis has decidedly shifted away from traditional marketing methods to more modern, educational, and value-focused approaches. This transformation caters to the evolving demands of B2B buyers

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March 12, 2025
AI Agents and SEO: Navigating the Future of Search Dynamics
Content Marketing Technology
AI Agents and SEO: Navigating the Future of Search Dynamics

Artificial Intelligence (AI) is drastically transforming the landscape of search engine optimization (SEO). The advent of AI-driven search models, such as Google’s AI Mode and OpenAI’s Deep Search, signifies a profound shift in how users interact with search engines and consume information. This article delves into the implications of these advanced technologies for the SEO industry, outlining both the challenges

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March 12, 2025
Adopting EMB3D for Robust OT and ICS Threat Mitigation and Security
Cyber Security
Adopting EMB3D for Robust OT and ICS Threat Mitigation and Security

In the world of Operational Technology (OT) and Industrial Control Systems (ICS), ensuring robust security measures is increasingly critical due to the rising complexity and interconnectivity of embedded devices. A significant advancement in this area is the MITRE EMB3D framework, which assists device and ICS manufacturers in systematically identifying and mitigating security threats in their products. Since its introduction in

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March 12, 2025
Understanding GEO vs. SEO: Adapting to AI-Driven Search Responses
Content Marketing Technology
Understanding GEO vs. SEO: Adapting to AI-Driven Search Responses

The landscape of digital marketing is undergoing a significant transformation as AI technologies revolutionize how search engines respond to user queries. Generative Engine Optimization (GEO) has emerged as a new framework, presenting an evolution from traditional Search Engine Optimization (SEO). This article will guide you through the differences between the two approaches, why they matter, and how to adapt your

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March 12, 2025