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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Trend Analysis: AI-Driven Query Grouping in Search
AI and ML
Trend Analysis: AI-Driven Query Grouping in Search

In today’s digital ecosystem, where billions of search queries are processed daily, understanding user behavior has become a monumental challenge for content creators and website owners, and Artificial Intelligence (AI) is stepping in as a game-changer, transforming raw data into actionable insights with unprecedented precision. This article dives into a significant trend: the rise of AI-driven query grouping in search

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How to Optimize Your Site for AI Search Visibility?
AI and ML
How to Optimize Your Site for AI Search Visibility?

The digital landscape is evolving at a breakneck pace, and with AI-driven search technologies reshaping how users discover content, businesses face an unprecedented challenge to maintain visibility. Recent studies indicate that over 60% of search queries now interact with AI-generated overviews or chatbot responses before traditional results, pushing brands to adapt or risk obscurity. This guide offers a comprehensive roadmap

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How to Balance Speed and Credibility in AI Content Creation?
Content Marketing Technology
How to Balance Speed and Credibility in AI Content Creation?

In a world where content can be generated in mere seconds, a staggering 58% of marketers are leveraging AI tools to keep up with demand, according to recent IAB data, but as these tools churn out articles, social posts, and marketing copy at breakneck speed, a critical question emerges: at what cost to trust? Picture a brand posting an AI-drafted

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Trend Analysis: AI Tools for Content Creators
Content Marketing Technology
Trend Analysis: AI Tools for Content Creators

Introduction to AI Tools in Content Creation In an era where digital content reigns supreme, the staggering volume of videos uploaded to platforms like YouTube every minute—over 500 hours—presents both a golden opportunity and a formidable challenge for creators striving to stand out in an oversaturated market. Artificial Intelligence (AI) has emerged as a game-changer, revolutionizing the creative process by

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Password Manager Security – Review
Cyber Security
Password Manager Security – Review

In an era where digital accounts multiply by the day, the average person juggles dozens of passwords across personal and professional platforms, often resorting to reuse or weak combinations due to memory constraints, which poses significant security risks. This risky behavior has fueled a surge in credential theft, with cyberattacks exploiting these vulnerabilities at an alarming rate. Password managers, designed

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How Does Google’s CodeMender Revolutionize Software Security?
Cyber Security
How Does Google’s CodeMender Revolutionize Software Security?

I’m thrilled to sit down with Dominic Jainy, a seasoned IT professional whose deep expertise in artificial intelligence, machine learning, and blockchain offers a unique perspective on cutting-edge tech. Today, we’re diving into Google’s latest innovation, CodeMender, an AI-powered tool that not only detects vulnerabilities in software but also rewrites code to patch them. Our conversation will explore how this

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How Did Jewelbug Exploit Trusted Tools in Cyber Espionage?
Cyber Security
How Did Jewelbug Exploit Trusted Tools in Cyber Espionage?

Overview of a Stealthy Cyber Espionage Campaign In an era where digital warfare often outpaces traditional conflict, a Chinese Advanced Persistent Threat (APT) group known as Jewelbug executed a highly sophisticated cyber espionage campaign targeting a prominent Russian IT service provider earlier this year. This operation, spanning several months, underscores a chilling reality: even the most trusted tools and services

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Trend Analysis: AI in PR Events Management
AI and ML
Trend Analysis: AI in PR Events Management

In an era where public relations professionals juggle an ever-expanding array of responsibilities, artificial intelligence emerges as a transformative force, poised to redefine the management of complex tasks like events and awards programs. Picture a PR team drowning in spreadsheets, racing against deadlines, and spending hours on manual research—now imagine a tool that automates these burdens, freeing up time for

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How Will Agentic AI Transform Marketing Technology?
Marketing Automation / Email Marketing
How Will Agentic AI Transform Marketing Technology?

Imagine stepping into a marketing landscape where campaigns don’t just follow instructions but think for themselves, adapting instantly to customer behavior and cultural trends without any human intervention. This isn’t a distant dream but the imminent reality brought by Agentic AI, a revolutionary force in marketing technology, often referred to as Martech. Unlike conventional AI tools that rely on predefined

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Boost Holiday Email Deliverability with Expert Strategies
Marketing Automation / Email Marketing
Boost Holiday Email Deliverability with Expert Strategies

Introduction As the holiday season approaches, marketers face an unprecedented challenge with email campaigns, especially when inbox placement becomes a critical battleground, and with email volumes skyrocketing during peak times like Black Friday and Cyber Monday, mailbox providers tighten their filters. This makes it harder for even well-crafted messages to reach their intended audience, often resulting in higher bounce rates

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Trend Analysis: Redefining Relevance in SEO Metrics
Content Marketing Technology
Trend Analysis: Redefining Relevance in SEO Metrics

In the fast-paced world of digital marketing, a startling reality has emerged: nearly 70% of SEO strategies still hinge on outdated metrics like last-click conversions, despite the complexity of modern user journeys that span multiple touchpoints. This overreliance on transactional outcomes fails to capture the true value of organic traffic in an era where search behavior is shaped by AI-driven

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Can AI Respect Your Brand Voice While Scaling Content?
Content Marketing Technology
Can AI Respect Your Brand Voice While Scaling Content?

Imagine a marketing team racing against tight deadlines to produce content that not only converts leads but also embodies the unique essence of their brand, only to find that automated tools churn out generic, off-tone material that fails to resonate with their audience. This scenario is all too common as businesses increasingly rely on Digital Experience Platforms (DXPs) to streamline

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