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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Building Trust: Transforming B2B Sales with BwB and AI Innovation
B2B Marketing
Building Trust: Transforming B2B Sales with BwB and AI Innovation

In today’s competitive business environment, trust has become the cornerstone of successful B2B transactions. Traditional sales methods often fall short in nurturing this critical component, leading to inefficiencies and frustration. The shift from Business-to-Business (B2B) to Business-with-Business (BwB) and the integration of AI innovation is set to revolutionize the landscape, fostering a deeper, trust-based relationship between buyers and sellers. The

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How Can You Protect Your Personal Data from Modern Cyber Threats?
Cyber Security
How Can You Protect Your Personal Data from Modern Cyber Threats?

The increasing prevalence of data breaches has left individuals vulnerable to identity theft and data misuse. Given the ever-evolving landscape of cyber threats, it is crucial to adopt cautious behaviors and proactive security measures to safeguard personal information. This article offers practical advice on protecting personal data from modern cyber threats, helping individuals minimize the risk of becoming victims of

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TikTok Monetization Fuels Economic and Cultural Growth in Cambodia
Content Marketing Technology
TikTok Monetization Fuels Economic and Cultural Growth in Cambodia

The fast-paced change in Cambodia’s digital landscape is marked by the recent introduction of TikTok monetization. This development is set to foster economic growth and influence societal dynamics, with an estimated 10 million users in Cambodia gaining the ability to generate income directly from the platform. The announcement, made during an online safety awareness workshop, underscores TikTok’s commitment to balancing

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Is This the End of SEO? Embracing the Shift to AI Optimization
Content Marketing Technology
Is This the End of SEO? Embracing the Shift to AI Optimization

The dawn of the internet in the 1990s brought with it the nascent stages of search engine optimization (SEO). Back then, achieving online visibility often involved questionable tactics like keyword stuffing, where websites were filled with repetitive keywords to manipulate search engine rankings. This era saw the rise of glittery fonts, basic search engines, and the revolutionary introduction of Google’s

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Emerging Phishing Tactics in 2025 Challenge Two-Factor Authentication
Cyber Security
Emerging Phishing Tactics in 2025 Challenge Two-Factor Authentication

As cyberattacks continue to evolve, 2025 has witnessed a surge in sophisticated phishing techniques that pose significant challenges to the security measures that individuals and organizations rely on. One such development is the emergence of new phishing tactics aimed specifically at two-factor authentication (2FA) systems. These advanced methods exploit vulnerabilities in 2FA, a measure once considered a robust barrier against

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Critical Vulnerabilities Found in ESP32 Bluetooth Interface Require Urgent Updates
Cyber Security
Critical Vulnerabilities Found in ESP32 Bluetooth Interface Require Urgent Updates

Recent discoveries by security researchers have unveiled significant vulnerabilities within the ESP-IDF framework, particularly affecting the ESP32 devices through their Bluetooth interfaces. These vulnerabilities, present in specific versions of the framework (5.0.7, 5.1.5, 5.2.3, and 5.3.1), are severe and warrant immediate attention. The primary concern lies within the BluFi reference application, which is employed for configuring WiFi credentials over Bluetooth

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Aether AI Transforms Marketing with Immersive 3D Content Creation
Content Marketing Technology
Aether AI Transforms Marketing with Immersive 3D Content Creation

Threshold 360, a leading provider of immersive virtual tour technology for over 100,000 businesses across industries such as travel, hospitality, sports, and senior living, recently introduced Aether. This AI-powered platform revolutionizes marketing content creation by generating a virtually unlimited array of materials from a single 3D capture. Aether complements the existing Threshold 360 virtual tour-based sales platform, enabling businesses to

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Is Your Enterprise Ready to Combat the Advanced StilachiRAT Threat?
Cyber Security
Is Your Enterprise Ready to Combat the Advanced StilachiRAT Threat?

The emergence of advanced threats like StilachiRAT signifies a notable evolution in the cybersecurity landscape. This sophisticated remote access Trojan (RAT) is equipped with extensive malicious capabilities, making it a formidable adversary for enterprises. An in-depth understanding of its functionalities, methods of operation, and defensive strategies is essential to fortify your organization against such threats. Understanding StilachiRAT’s Threat Landscape Microsoft’s

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How Can MailCheetah AI Transform Your Email Marketing Strategy?
Marketing Automation / Email Marketing
How Can MailCheetah AI Transform Your Email Marketing Strategy?

In a world where businesses constantly seek innovative ways to enhance their marketing strategies without breaking the bank, MailCheetah AI emerges as a game-changer. Distinguished by its one-time payment model, MailCheetah AI offers businesses an affordable alternative to subscription-based services like Mailchimp, ConvertKit, and ActiveCampaign. Instead of recurrent monthly fees, users make a single payment and gain access to a

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Leveraging AI for Enhanced Marketing Automation and Increased ROI
Marketing Automation / Email Marketing
Leveraging AI for Enhanced Marketing Automation and Increased ROI

In an era where technological advancements drive business strategies, many marketers are still skeptical about the true potential of artificial intelligence (AI) for marketing. Despite the initial buzz that AI would revolutionize the industry, a large number of professionals are not fully satisfied with the results they’ve achieved. According to industry reports, only 34% of marketing executives feel that AI

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Top 5 AI-Powered Cold Email Tools to Transform Your Outreach in 2025
Marketing Automation / Email Marketing
Top 5 AI-Powered Cold Email Tools to Transform Your Outreach in 2025

As businesses look for efficient methods to boost their outreach strategies, AI-powered cold email tools are gaining prominence. These technologies revolutionize the process by offering enhanced personalization, automation, and integration capabilities, allowing sales teams to engage prospects more effectively. With the advancements in artificial intelligence, companies can now leverage machine learning and predictive analytics to optimize their cold email campaigns,

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Beyond EPSS: Adopting a Multifaceted Approach to Cyber-Risk Management
Cyber Security
Beyond EPSS: Adopting a Multifaceted Approach to Cyber-Risk Management

In the escalating battle against cyber threats, organizations are increasingly turning to predictive models like the Exploit Prediction Scoring System (EPSS) to manage software vulnerabilities. However, a recent study from Purdue University highlights that relying solely on EPSS for vulnerability remediation may not be sufficient. This article explores the limitations of EPSS and underscores the need for a comprehensive, multifaceted

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