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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Google Warns Gmail Users of Sophisticated Phishing Attacks
Cyber Security
Google Warns Gmail Users of Sophisticated Phishing Attacks

In a critical security advisory, Google has alerted Gmail users about increasingly sophisticated phishing attacks aiming to compromise their accounts. Despite advanced filtering technologies, these attacks have managed to circumvent protections and successfully target some users. The tech giant underscores the importance of bolstering personal account security to prevent potential breaches. The Nature of the Threat Sophisticated Phishing Techniques Gmail

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Can NATO Counter Russia’s Escalating Cyber Threats?
Cyber Security
Can NATO Counter Russia’s Escalating Cyber Threats?

The 2024 annual report from the Dutch Military Intelligence and Security Service (MIVD) has sent ripples through the international security community by highlighting an escalating cyber-threat from Russia aimed at weakening Dutch society and its allies. This comprehensive report sheds light on a variety of malicious cyber activities carried out by Russian operatives, including attempts at sabotaging public facility control

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Can AI Revolutionize Cybersecurity with Rapid Exploit Development?
Cyber Security
Can AI Revolutionize Cybersecurity with Rapid Exploit Development?

The significant advancement in the cybersecurity landscape showcases an AI-driven breakthrough where security researcher Matt Keeley leveraged GPT-4 to create a functional exploit for CVE-2025-32433, a critical vulnerability in Erlang/OTP SSH. This achievement precedes any public proof-of-concept (PoC) exploits, marking a transformative shift in how artificial intelligence can assist in executing sophisticated cybersecurity tasks. Keeley’s research underscored the unprecedented capabilities

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Are Hidden Noindex Tags Sabotaging Your SEO Efforts?
Content Marketing Technology
Are Hidden Noindex Tags Sabotaging Your SEO Efforts?

In the world of SEO, hidden noindex tags can derail efforts to improve a website’s visibility on search engines. Noindex tags instruct search engines to exclude certain pages from their index, preventing them from appearing in search results. While this can be useful when applied intentionally, unwanted or hidden noindex tags can significantly hinder a site’s performance. Despite careful SEO

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Is Traditional SEO Enough for AI Chatbot Visibility?
Content Marketing Technology
Is Traditional SEO Enough for AI Chatbot Visibility?

The advancement of artificial intelligence and large language models has sparked a debate within the digital marketing industry about the adequacy of traditional search engine optimization for AI-driven platforms like ChatGPT. This article explores this debate and examines the distinctions and overlaps between SEO and the newer optimization strategies, Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). As AI

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Maximize B2B Content Impact with These Five Proven Tactics
B2B Marketing
Maximize B2B Content Impact with These Five Proven Tactics

In today’s fast-paced digital landscape, creating content that truly resonates with your target audience is more challenging than ever. Every day, B2B marketers are inundated with AI-generated posts that prioritize quantity over quality, resulting in content that fails to make a significant impact. For those managing content operations, optimizing campaigns, or overseeing marketing tech, adhering to strategic content tactics is

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Are B2B Marketers Overlooking the Need for Sales Alignment?
B2B Marketing
Are B2B Marketers Overlooking the Need for Sales Alignment?

In the dynamic landscape of B2B marketing, one might assume that modern strategies are seamlessly intertwined with sales processes. However, recent findings from the Pipeline360 State of B2B Pipeline Growth Report present a different story. While B2B marketers are undeniably focused on achieving tangible results, there remains a critical gap in aligning these efforts with sales teams. This disconnect is

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How Are Crypto Founders Defending Against Sophisticated Scams?
Cyber Security
How Are Crypto Founders Defending Against Sophisticated Scams?

As the digital currency landscape evolves, so do the cunning schemes targeting crypto founders and their valuable assets. One of the most striking of these scams involves the notorious Lazarus Group, a cybercrime entity affiliated with North Korea. Using sophisticated social engineering tactics, including fake Zoom calls, this group attempts to breach the security of key players in the crypto

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Is Your Video Marketing Strategy Ready for 2025?
Content Marketing Technology
Is Your Video Marketing Strategy Ready for 2025?

The advent of 2025 has radically transformed video marketing for UK entrepreneurs. With technological breakthroughs, the methods of engaging with audiences have evolved, moving away from traditional mechanisms to dynamic, real-time interactions. Entrepreneurs now face the challenge of adapting to these new trends to enhance visibility, trust, and conversion rates in an increasingly digital environment. Embracing UHD and Always-On Streaming

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How to Improve Email Deliverability for Marketing Success
Marketing Automation / Email Marketing
How to Improve Email Deliverability for Marketing Success

Emails are only effective if they land in subscribers’ inboxes, highlighting the crucial role of email deliverability in ensuring marketing success. High email deliverability means more eyes on your messages, leading to better engagement rates and conversions. Understanding the intricacies of email deliverability and implementing strategies to improve it can significantly enhance the performance of your email marketing campaigns. 1.

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How to Create High-Impact Educational Videos?
Content Marketing Technology
How to Create High-Impact Educational Videos?

In the digital age, video content remains one of the most engaging and effective mediums for education. According to recent studies, educational videos are among the top ten most-consumed video content formats worldwide. This popularity arises from video’s inherent ability to teach, demonstrate, and connect with an audience quickly and effectively. However, creating a high-impact educational video involves more than

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Microsoft Achieves 92% MFA Adoption in Secure Future Initiative
Cyber Security
Microsoft Achieves 92% MFA Adoption in Secure Future Initiative

Microsoft’s announcement of achieving a 92% adoption rate for phishing-resistant multifactor authentication (MFA) among employee productivity accounts marks a significant milestone in modern cybersecurity. This effort is part of the larger Secure Future Initiative (SFI), which was launched in November 2023 in response to substantial cyberattacks by nation-state actors from China and Russia. The focus has been clear: bolstering the

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