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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
How Does System Initiative Transform Multi-Cloud Automation?
Cloud
How Does System Initiative Transform Multi-Cloud Automation?

Setting the Stage for Multi-Cloud Evolution In an era where over 76% of enterprises operate within hybrid or multi-cloud environments, the challenge of managing disparate cloud systems has become a defining issue for IT landscapes, often resulting in operational inefficiencies that can stall digital transformation efforts. The complexity of juggling providers like AWS, Microsoft Azure, DigitalOcean, and Hetzner creates significant

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How Are AI Research Modes Redefining Brand Success?
AI and ML
How Are AI Research Modes Redefining Brand Success?

Introduction In today’s fast-evolving digital landscape, artificial intelligence (AI) is dramatically altering how consumers interact with brands, compressing the journey from discovery to decision into mere moments within a single interface. This seismic shift, driven by conversational AI engines like Gemini and ChatGPT, challenges traditional marketing models and places unprecedented power in the hands of algorithms that prioritize trust and

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Cisco Catalyst Center Vulnerability – Review
Cyber Security
Cisco Catalyst Center Vulnerability – Review

Unveiling a Network Security Challenge In today’s hyper-connected digital landscape, network management systems are the backbone of organizational infrastructure, ensuring seamless operations across vast and complex environments. But what happens when a critical tool designed to safeguard and optimize these networks turns into a potential gateway for attackers? A recently identified vulnerability in the Cisco Catalyst Center Virtual Appliance, running

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Beware: Amazon Smishing Scams Surge During Holidays
Cyber Security
Beware: Amazon Smishing Scams Surge During Holidays

Introduction As the holiday shopping season reaches its peak, a staggering number of consumers find themselves bombarded with text messages claiming to be from trusted retailers, promising urgent updates on orders or exclusive deals. This alarming trend, known as “smishing” (SMS phishing), poses a significant threat to unsuspecting shoppers, especially those using Amazon, the most impersonated brand in these deceptive

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Critical Imunify360 AV Flaw Threatens 56 Million Websites
Cyber Security
Critical Imunify360 AV Flaw Threatens 56 Million Websites

In a chilling revelation for the web hosting industry, a severe vulnerability in Imunify360 AV, a malware scanning tool trusted by countless providers, has emerged as a monumental threat to over 56 million websites worldwide. Cybersecurity experts at Patchstack have uncovered this critical flaw, which could potentially allow malicious actors to seize complete control of servers, putting every hosted site

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How Is Klarna Redefining Buy Now, Pay Later Dominance?
Embedded Finance
How Is Klarna Redefining Buy Now, Pay Later Dominance?

Setting the Stage for BNPL Dominance In the dynamic realm of financial technology, Klarna has emerged as a powerhouse in the Buy Now, Pay Later (BNPL) sector, posting a staggering 28% year-over-year revenue increase to $903 million in Q3 of this year. This impressive figure not only underscores Klarna’s robust growth but also signals a seismic shift in consumer financing

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Why Promotional Merch Still Outshines Digital Marketing
Digital Marketing
Why Promotional Merch Still Outshines Digital Marketing

I’m thrilled to sit down with Aisha Amaira, a renowned MarTech expert whose passion for blending technology with marketing has reshaped how businesses connect with their audiences. With her deep expertise in CRM marketing technology and customer data platforms, Aisha brings a unique perspective on leveraging innovation to uncover powerful customer insights. Today, we’re diving into the enduring value of

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Trend Analysis: AI-Driven Search Innovations
AI and ML
Trend Analysis: AI-Driven Search Innovations

A staggering 100 million monthly active users are already engaging with AI-powered search features on platforms like Google, a figure that underscores the seismic shift reshaping how information is accessed in the digital age. This rapid adoption of artificial intelligence in search technology is not just a passing trend but a transformative force altering user experiences, brand visibility, and the

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Trend Analysis: Autonomous Marketing with AI Integration
Marketing Automation / Email Marketing
Trend Analysis: Autonomous Marketing with AI Integration

Introduction to a Marketing Revolution In an era where data drives decisions, the integration of artificial intelligence (AI) into marketing has emerged as a transformative force, enabling campaigns to become not just reactive but predictive and intuitive, redefining efficiency in a fast-paced business landscape. This seismic shift toward autonomous marketing—where AI automates and optimizes tasks with minimal human intervention—has become

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Selling AI Search to Leadership: Focus on Risk Mitigation
AI and ML
Selling AI Search to Leadership: Focus on Risk Mitigation

In today’s fast-paced digital landscape, the rise of AI search is fundamentally altering how brands reach their audiences, creating a seismic shift from the once-reliable mechanics of traditional Search Engine Optimization (SEO). This transformation presents a formidable challenge for SEO teams tasked with convincing corporate leadership to invest in strategies that lack the predictable outcomes of the past. Where classic

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How Does Local Search Shape Customer Loyalty Today?
Customer Experience (CX)
How Does Local Search Shape Customer Loyalty Today?

Introduction In today’s digital landscape, where nearly 84% of consumers search for local businesses daily, the power of local search to influence customer decisions has never been more evident, highlighting a critical shift in behavior. Local search is no longer just a tool for finding nearby services but a defining factor in building trust and fostering long-term relationships between brands

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Translated Websites Gain 327% More AI Search Visibility
AI and ML
Translated Websites Gain 327% More AI Search Visibility

In the rapidly evolving digital landscape, standing out in search results has become a formidable challenge for website owners and SEO professionals, especially in a global marketplace where AI-driven search tools like Google AI Overviews and ChatGPT dictate visibility. These tools often summarize content or cite sources directly rather than listing traditional rankings, making it crucial to adapt to new

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