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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Unmasking Kimsuky APT Group’s New Wave of Malware: Devious North Korean Cyber Espionage Tactics
Cyber Security
Unmasking Kimsuky APT Group’s New Wave of Malware: Devious North Korean Cyber Espionage Tactics

The Kimsuky APT group, believed to be backed by the North Korean state, has become an infamous name in the world of cyber espionage. This group targets government agencies, industry, and think tanks in South Korea to gather classified and sensitive information. In recent years, Kimsuky has been identified as a major actor in sophisticated cyber attacks, and one of

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Unlocking the Potential of Twitter Marketing Automation: Boosting Business Growth and Enhancing Brand Value
Marketing Automation / Email Marketing
Unlocking the Potential of Twitter Marketing Automation: Boosting Business Growth and Enhancing Brand Value

Twitter marketing is an essential part of any business’s marketing strategy. As one of the leading social media platforms, Twitter provides tremendous opportunities for businesses to enhance their brand value, engage with audiences, and expand reach. However, successful Twitter marketing can be challenging and time-consuming. That’s where marketing automation comes into play. In this article, we’ll explore how automation tools

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Email Marketing: A Comprehensive Guide to Building Relationships, Driving Traffic, and Boosting Sales
Marketing Automation / Email Marketing
Email Marketing: A Comprehensive Guide to Building Relationships, Driving Traffic, and Boosting Sales

Email marketing has been around for decades, but it remains one of the most effective and cost-efficient ways for businesses to engage with their customers, drive traffic to their websites, and increase sales. With over 300 billion emails sent every day, email marketing has proven to be a powerful tool for businesses of all sizes. However, with the rise of

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The Essential Guide to Content Marketing for B2B Marketers
Content Marketing Technology
The Essential Guide to Content Marketing for B2B Marketers

In today’s digital age, content marketing has become one of the most effective and widely used strategies among B2B marketers. According to recent studies, 91% of B2B marketers worldwide use content marketing to reach their target audience and promote their brand. However, with so much competition and content saturation, creating compelling and effective content has become a significant challenge for

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Unlocking the Power of External Sources in Content Marketing
Content Marketing Technology
Unlocking the Power of External Sources in Content Marketing

In the world of digital marketing, content creation is an essential aspect of building a brand’s online presence. With so much content being produced each day, it’s becoming increasingly challenging to stand out from the crowd and capture your audience’s attention. To create engaging and informative content that resonates with your audience, it’s essential to use external sources. In this

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Unlock the Power of Email Marketing: Elevate Your Business with Flodesk’s Comprehensive Features and Integrations
Marketing Automation / Email Marketing
Unlock the Power of Email Marketing: Elevate Your Business with Flodesk’s Comprehensive Features and Integrations

Choosing the right email marketing service can enhance your business’s success by helping you reach a broader target audience in less time. The right service can help you create, send, and track email campaigns that resonate with your audience to boost your conversions and ROI. This article will discuss the importance of selecting an exemplary email marketing service and present

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Unlocking the Power of Email Marketing: Strategies, Automation and Impact on Business Growth
Marketing Automation / Email Marketing
Unlocking the Power of Email Marketing: Strategies, Automation and Impact on Business Growth

In the age of digital marketing, email marketing is one of the most powerful tools available to businesses for creating a strong relationship with their customers. Email marketing has long been known for its ability to create measurable results, and it continues to be widely used today. Even in the era of chatbots and artificial intelligence (AI), emails remain a

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Revolutionizing eCommerce Marketing: SALESmanago Unveils Free ChatGPT-Powered Email Service
Marketing Automation / Email Marketing
Revolutionizing eCommerce Marketing: SALESmanago Unveils Free ChatGPT-Powered Email Service

In recent years, email marketing has become one of the most popular and effective ways to reach customers. However, a survey conducted by SALESmanago, a leading provider of marketing automation software, revealed that many marketers are dissatisfied with the cost of their current email marketing solutions. As a response, SALESmanago has launched its own free ChatGPT-powered email marketing tool. Survey

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Resurgence of Malicious Campaign Targets Manufacturing, Commercial, and Healthcare Organizations
Cyber Security
Resurgence of Malicious Campaign Targets Manufacturing, Commercial, and Healthcare Organizations

In recent reports, eSentire TRU has reported the resurgence of a malicious campaign that targets manufacturing, commercial, and healthcare organizations. This resurgence of the campaign may indicate a new wave of cyberattacks on these sectors, and highlights the need for increased cybersecurity measures to prevent this type of attack. Threat actors involved: native Russian speakers According to eSentire TRU, the

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Unlocking Business Growth: The Ultimate Guide to Effective Video Marketing
Content Marketing Technology
Unlocking Business Growth: The Ultimate Guide to Effective Video Marketing

Video marketing has become increasingly popular over the past few years, and for good reason. Video content can help businesses increase brand awareness, engage with their target audience, and ultimately drive sales. In this article, we’ll explore ten tips and best practices that will help you harness the potential of video marketing to achieve your marketing goals. Tip 1: Define

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Automate Content Creation: Unify Teams and Save Time with Codelia Content Platform
Content Marketing Technology
Automate Content Creation: Unify Teams and Save Time with Codelia Content Platform

The key to content marketing success lies in consistently creating engaging and high-quality content. As with any task, content creation can be time-consuming, often requiring a team of experts to produce a final product. However, with the help of technology, many of these differentiated tasks can be automated today. This has led to faster delivery times, increased efficiency, and the

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Marketing Automation: Improving Marketing Outcomes and Customer Engagement
Marketing Automation / Email Marketing
Marketing Automation: Improving Marketing Outcomes and Customer Engagement

Marketing automation has become a critical tool for businesses to achieve better marketing outcomes and increase customer engagement. In today’s fast-paced digital world, businesses cannot afford to spend countless hours on repetitive marketing tasks and processes that can be easily automated. Marketing automation refers to the use of software tools and technologies to automate these tasks, allowing businesses to focus

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