Tailor Jackson

Marketing automation has revolutionized the way businesses engage with their customers. By streamlining and automating repetitive tasks and personalizing communication, companies can reach out to their audience more effectively. However, many marketing automation platforms are limited in their ability to deliver seamless, personalized experiences across various channels. That’s where customer journey orchestration (CJO) and AI-based machine learning algorithms come in

Advertising is a powerful tool that can shape how people view products, brands, and people. Unfortunately, stereotypes and racial tropes often make their way into ad creative, regardless of intent. These biases can perpetuate harmful and inaccurate ideas about different groups, including Black women. In recent years, companies such as Bob Evans Farms have taken steps to eliminate these biases

Marketing automation technology has become an essential tool for businesses looking to improve their ROI, streamline their marketing strategies, and better engage with their customers. By automating key aspects of their marketing efforts, companies can free up more time and resources to focus on other important business activities while still driving growth and success. In this article, we will explore