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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Increase in Censorship on VKontakte Following Russian Invasion of Ukraine
Cyber Security
Increase in Censorship on VKontakte Following Russian Invasion of Ukraine

As Russia’s largest social network, VKontakte (VK) has undergone significant censorship on a much larger scale since the country’s attack on Ukraine in 2022. This article examines the surge in censorship requests on VK following the invasion, the limited access to VK content in Russia, VK’s censorship actions, court-ordered removal of videos, the increase in court orders, the impact of

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Typing Error Sends Classified Emails to Close Russian Ally Instead of US Military: MoD Investigates
Cyber Security
Typing Error Sends Classified Emails to Close Russian Ally Instead of US Military: MoD Investigates

In an astonishing incident of human error, the UK’s Ministry of Defence (MoD) is currently investigating a typing mistake that led to classified emails being sent to a close ally of Russia instead of the intended recipient, the US military. This embarrassing error has raised concerns about the potential implications and the risk posed by human error in even the

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Mastering Email Newsletters: A Comprehensive Guide to Creation, Design, and Optimization
Marketing Automation / Email Marketing
Mastering Email Newsletters: A Comprehensive Guide to Creation, Design, and Optimization

Email newsletters are a powerful tool for businesses to communicate with their audience, build relationships, and drive conversions. However, to ensure your email newsletters are effective in achieving these goals, it’s important to have a solid plan for their design. One crucial aspect of this plan is building the HTML structure of your newsletter. Let’s dive into how you can

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Mastering Marketing Channels in the Digital Age: A Comprehensive Guide to Email Marketing, Social Media, and Paid Advertising
Marketing Automation / Email Marketing
Mastering Marketing Channels in the Digital Age: A Comprehensive Guide to Email Marketing, Social Media, and Paid Advertising

Email marketing has stood the test of time as a reliable and effective method for businesses to reach their customers and drive sales. In a world inundated with digital noise and advertisements, email marketing cuts through the clutter and delivers personalized messages directly to the inbox of subscribers who have willingly opted-in to receive communications. This article will delve into

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Unlocking the Potential of Facebook Messenger Marketing: Converting Browsers into Buyers
Marketing Automation / Email Marketing
Unlocking the Potential of Facebook Messenger Marketing: Converting Browsers into Buyers

In today’s fast-paced digital world, it has become crucial for businesses to explore innovative ways to reach and engage their target audience. One such powerful tool is Facebook Messenger Marketing, which has the potential to turn social media browsers into loyal buyers. In this article, we will delve into the various aspects of Messenger Marketing, its benefits, and how it

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Mastering Twitter Marketing and Email Scraping: A Strategic Guide to Enhancing Online Brand Presence
Marketing Automation / Email Marketing
Mastering Twitter Marketing and Email Scraping: A Strategic Guide to Enhancing Online Brand Presence

In today’s digital age, marketers are always searching for innovative strategies to effectively reach their target audience. Twitter marketing with email scraping has emerged as a powerful tool in the realm of affiliate marketing. This article aims to delve into the intricacies of this strategy, highlighting the key elements necessary for its success. Importance of Choosing the Right Topics To

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Maximizing Email Marketing Strategies: An In-Depth Review and Analysis of the GetResponse Platform
Marketing Automation / Email Marketing
Maximizing Email Marketing Strategies: An In-Depth Review and Analysis of the GetResponse Platform

Email marketing has become a crucial aspect of any successful business strategy. With its ability to reach a wide audience at a low cost, email marketing has proven to be highly effective in generating leads, increasing conversions, and building customer loyalty. One popular platform that offers a range of features and tools to help businesses create and send targeted email

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Email vs Social Media Marketing: Unpacking Efficiency, Costs, and Strategies in the Digital Space
Marketing Automation / Email Marketing
Email vs Social Media Marketing: Unpacking Efficiency, Costs, and Strategies in the Digital Space

In today’s digital landscape, where millions of messages compete for attention, email marketing emerges as a powerful tool that can deliver direct and meaningful communication. With its ability to foster deep engagement and drive conversion rates, it has become an indispensable strategy for businesses. This article explores the importance of email marketing, the benefits of personalized emails, the power of

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Connecting Entertainment and Sustainability: Leveraging Content Marketing for Industry Success
Content Marketing Technology
Connecting Entertainment and Sustainability: Leveraging Content Marketing for Industry Success

In today’s highly competitive market, businesses need to leverage innovative strategies to stand out and thrive. One such strategy is the combination of content marketing and conscious green practices. By tapping into the potential of these approaches, entertainment brands can engage their customers, foster loyalty, and create a strong and credible presence in the industry. Content marketing for entertainment brands:

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Mastering Local SEO: A Comprehensive Guide to Optimize your Business’s Online Presence
Content Marketing Technology
Mastering Local SEO: A Comprehensive Guide to Optimize your Business’s Online Presence

In today’s competitive digital landscape, small businesses often find themselves struggling to compete with larger corporations. However, by leveraging the power of local SEO, they can level the playing field and expand their online presence within their target market. In this article, we will explore the importance of local SEO for small businesses in Perth and how it can help

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Optimize Your Email Marketing Strategy: The Enlightening Power of Heat Maps
Marketing Automation / Email Marketing
Optimize Your Email Marketing Strategy: The Enlightening Power of Heat Maps

In today’s digital age, understanding how subscribers interact with email campaigns is crucial to driving engagement and achieving desired outcomes. One powerful tool that helps marketers gain valuable insights into subscriber behaviour is the email heat map. This article will explore the concept of email heat maps, their significance in understanding user interaction, and how they can be leveraged to

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Mira AI: Revolutionizing Digital Marketing with Advanced Data Analysis and Personalized Strategies
Marketing Automation / Email Marketing
Mira AI: Revolutionizing Digital Marketing with Advanced Data Analysis and Personalized Strategies

In today’s rapidly evolving digital landscape, harnessing the power of artificial intelligence (AI) is crucial for businesses to stay competitive. RewireHub, a leading technology solutions provider, has taken a significant step towards this vision with the development of Mira AI. As an innovative platform, Mira AI has the potential to revolutionize digital marketing by utilizing advanced algorithms to analyze extensive

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