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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Revolutionizing Legal Client Relations: McCabes Lawyers Amplifies DealCloud Platform with Intapp’s Cutting-Edge Tools
Marketing Automation / Email Marketing
Revolutionizing Legal Client Relations: McCabes Lawyers Amplifies DealCloud Platform with Intapp’s Cutting-Edge Tools

Leading Australian law firm McCabes Lawyers (McCabes) has made a strategic decision to enhance its DealCloud platform by incorporating Intapp’s relationship intelligence and email marketing capabilities. This move aims to facilitate better tracking of relationship paths with key client contacts, improve the monitoring of relationship health, and ultimately strengthen client relationships and enhance client service. Overview of the DealCloud platform

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Color Considerations: Creating Inclusive Holiday Email Marketing for the Colorblind
Marketing Automation / Email Marketing
Color Considerations: Creating Inclusive Holiday Email Marketing for the Colorblind

The holiday season is a time filled with vibrant colors, from the red and green decorations adorning homes to the colorful lights twinkling on trees. However, for millions of people with color blindness, this festive visual experience can be quite different. Color blindness, also known as color vision deficiency, affects individuals’ ability to perceive and differentiate certain colors. In this

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How AI Is Revolutionizing Content Creation for Entrepreneurs
Content Marketing Technology
How AI Is Revolutionizing Content Creation for Entrepreneurs

In today’s digital world, entrepreneurs are constantly seeking innovative ways to create compelling content that engages and captivates their target audience. Artificial Intelligence (AI) has emerged as a powerful tool, assisting entrepreneurs in various aspects of content creation, such as written, visual, and auditory content. This article dives into the multitude of ways AI is transforming content creation for entrepreneurs,

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AI and Creativity: Blending Technology and Human Touch in SEO Content Writing
Content Marketing Technology
AI and Creativity: Blending Technology and Human Touch in SEO Content Writing

Artificial Intelligence (AI) has revolutionized various industries, and content creation is no exception. AI-powered content writing tools utilize machine learning algorithms to automate various aspects of the content creation process, assisting marketers and content creators in their efforts. These tools leverage natural language processing and data analysis to generate high-quality content, optimize keywords, and personalize the user experience. In the

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The Power of Hashtags: Connecting with Your Target Audience and Boosting Engagement
Content Marketing Technology
The Power of Hashtags: Connecting with Your Target Audience and Boosting Engagement

In today’s digital age, hashtags have become an integral part of social media marketing strategies. They serve as a bridge between your content and your target audience, allowing users to find posts related to their interests. However, using hashtags effectively goes beyond randomly throwing in popular ones – it’s about finding relevant hashtags that will make a real impact on

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Revolutionizing the Email Landscape: Mark Robbins’ Vision for Accessibility, Coding Reform, and AI Integration
Marketing Automation / Email Marketing
Revolutionizing the Email Landscape: Mark Robbins’ Vision for Accessibility, Coding Reform, and AI Integration

For the second year in a row, email success rates have been disappointingly low, with a staggering 99.9% of emails failing. This calls for a serious revaluation of our email strategies and a commitment to improvement. It’s time to tackle this challenge head-on and explore ways to enhance the effectiveness of our email campaigns. One crucial aspect that often goes

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US Imposes Sanctions on North Korean Cyberespionage Group and Foreign Agents Aiding Pyongyang’s Weapons Programs
Cyber Security
US Imposes Sanctions on North Korean Cyberespionage Group and Foreign Agents Aiding Pyongyang’s Weapons Programs

The US Department of the Treasury’s Office of Foreign Assets Control (OFAC) has recently announced significant sanctions against North Korean cyberespionage groups and foreign agents involved in supporting Pyongyang’s weapons of mass destruction programs. This move is part of the ongoing efforts to counter North Korea’s cyber threats and deter its illicit activities in violation of international laws and norms.

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The Power of AI in Website Design Services: Boosting eCommerce Prosperity
Marketing Automation / Email Marketing
The Power of AI in Website Design Services: Boosting eCommerce Prosperity

In today’s highly competitive eCommerce landscape, staying ahead of the curve requires harnessing the power of artificial intelligence (AI) in website design services. AI serves as a catalyst for heightened customer satisfaction and overall prosperity in the eCommerce industry. This comprehensive guide explores how AI, when strategically integrated by expert website design services and companies, can revolutionize the online shopping

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Enhancing Online Visibility in the Fintech Industry: A Comprehensive Guide to Fintech SEO Consulting Services
Content Marketing Technology
Enhancing Online Visibility in the Fintech Industry: A Comprehensive Guide to Fintech SEO Consulting Services

In the ever-evolving digital realm, where online visibility is paramount, businesses turn to SEO consulting services to enhance their digital footprint. With millions of websites vying for attention, effective SEO is the key to standing out in the crowded digital landscape. However, the Fintech industry, with its unique characteristics, demands a specialized approach to SEO. In this comprehensive guide, we

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Streamlining Success: The Significant Role of Marketing Automation in Modern Business Growth
Marketing Automation / Email Marketing
Streamlining Success: The Significant Role of Marketing Automation in Modern Business Growth

In today’s fast-paced marketing landscape, businesses are constantly seeking ways to streamline their processes and maximize efficiency. Marketing automation has emerged as a powerful solution to automate day-to-day tasks for marketing teams. By leveraging technology, companies can enhance productivity, reduce human errors, align business goals, and create personalized content that resonates with their audience. In this article, we will delve

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Enhancing Vulnerability Research and Penetration Testing with PolarDNS: Unveiling Attacks and Mapping Networks
Cyber Security
Enhancing Vulnerability Research and Penetration Testing with PolarDNS: Unveiling Attacks and Mapping Networks

The Domain Name System (DNS) is a critical component in vulnerability research and pentesting, decoding human-readable domain names into IP addresses. In this article, we will explore the importance of DNS in these practices and how analyzing DNS can unveil potential attack vectors, provide insights into network infrastructure, and introduce PolarDNS, a free DNS server developed by Oryxlabs specifically for

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Unlocking Business Growth: A Comprehensive Guide to Email Integration
Marketing Automation / Email Marketing
Unlocking Business Growth: A Comprehensive Guide to Email Integration

In today’s fast-paced digital age, staying connected and organized is crucial for businesses of all sizes. With the advancement of technology, businesses are constantly searching for ways to enhance their productivity and streamline their processes. One tool that has become essential for effective communication and seamless workflow is email integration. In this article, we will explore the concept of email

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