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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
The Power of Direct Mail Printing and Mailing Services: Creating Lasting Connections with Personalized Communication
Marketing Automation / Email Marketing
The Power of Direct Mail Printing and Mailing Services: Creating Lasting Connections with Personalized Communication

In the digital age, where communication is predominantly done through screens, direct mail printing and mailing services offer a unique approach to reaching out to your audience. Unlike email and other online marketing tactics, direct mail provides a tangible and personalized way to deliver your message. In this article, we will explore the various benefits and advantages of incorporating direct

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KyberSwap Falls Victim to Highly Sophisticated Cyber Attack, Loses $55 Million in Users’ Funds
Cyber Security
KyberSwap Falls Victim to Highly Sophisticated Cyber Attack, Loses $55 Million in Users’ Funds

Decentralized exchange KyberSwap recently disclosed a devastating cyberattack that occurred on November 22, resulting in the loss of nearly $55 million in users’ funds. The attack highlights the growing threat posed to the crypto industry by sophisticated hackers and underscores the need for stronger security measures within decentralized finance (DeFi) platforms. Details of the Attack The attack on KyberSwap was

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Mastering Gmail: Your Complete Guide to Efficient Contact Batching, Mass Emailing, and More
Marketing Automation / Email Marketing
Mastering Gmail: Your Complete Guide to Efficient Contact Batching, Mass Emailing, and More

In today’s digital age, email has become an essential part of communication. As one of the most widely used email services, Gmail offers a plethora of features and functionalities to enhance your emailing experience. One such feature is the ability to manage your contacts efficiently and compose emails seamlessly. In this article, we will explore the various aspects of Gmail

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Unlocking Growth: Proven Strategies for Building a Robust Email List
Marketing Automation / Email Marketing
Unlocking Growth: Proven Strategies for Building a Robust Email List

In today’s digital age, email marketing remains one of the most powerful and effective ways to connect with customers. Learning how to grow your email list is a crucial component of creating a successful email marketing strategy. An email list not only allows you to engage with your audience directly but also provides a platform to deliver valuable content, build

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From Snowflakes to Interactivity: A Comprehensive Guide for Enhancing HTML Emails with CSS Animation
Marketing Automation / Email Marketing
From Snowflakes to Interactivity: A Comprehensive Guide for Enhancing HTML Emails with CSS Animation

The holiday season is a time of joy and celebration, and what better way to spread that cheer than through your email marketing campaigns? While traditional newsletters and email promotions are effective, they often lack that extra element of surprise and excitement. In this article, we will explore how to incorporate unexpected elements into your emails, shatter your subscribers’ expectations,

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Mastering the Art of Email Marketing with Moosend: Your Comprehensive, One-Stop Digital Marketing Solution
Marketing Automation / Email Marketing
Mastering the Art of Email Marketing with Moosend: Your Comprehensive, One-Stop Digital Marketing Solution

In today’s digital world, marketing enthusiasts are constantly looking for innovative ways to effectively reach their target audience. And one strategic move that these digital enthusiasts can make is embarking on a journey into Moosend – the all-in-one marketing platform. With its comprehensive suite of features and user-friendly interface, Moosend simplifies the onboarding process, making your initial steps seamless. Simplifying

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Mastering Email Marketing: Effective Strategies and Essential Elements for Success
Marketing Automation / Email Marketing
Mastering Email Marketing: Effective Strategies and Essential Elements for Success

Email marketing has been a staple in the marketing toolbox for years, and for good reason. It offers a direct and cost-effective way to reach and engage with your audience. However, with the increasing volume of emails flooding inboxes, it is crucial to stand out from the crowd. The key to successful email marketing lies in delivering the right message

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Decoding the Pros and Cons: Outsourcing Email Marketing for Businesses
Marketing Automation / Email Marketing
Decoding the Pros and Cons: Outsourcing Email Marketing for Businesses

Email marketing has evolved into a linchpin of modern business strategies. It is no longer just a means of communication; it is a strategic asset that has the power to deliver impressive ROI. In today’s competitive landscape, companies must leverage every tool available to effectively promote their products and services, as well as nurture customer relationships. This is where email

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The Power of Valuable Content: How Sharing Meaningful Information Can Transform Your Marketing Strategy
Content Marketing Technology
The Power of Valuable Content: How Sharing Meaningful Information Can Transform Your Marketing Strategy

In today’s digital age, where information is readily accessible, consumers are constantly seeking valuable content that can help them make informed decisions. As a business owner, you have the opportunity to leverage this hunger for knowledge by creating and sharing valuable content, which can establish your authority, build trust, and ultimately drive sales. In this article, we will explore the

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The Rise of Inbound and Content Marketing: A Comprehensive Approach to Modern Marketing Strategies
Content Marketing Technology
The Rise of Inbound and Content Marketing: A Comprehensive Approach to Modern Marketing Strategies

In today’s rapidly changing landscape of consumer behaviors, marketing professionals have had to adapt their strategies to meet the demands of the digital era. As a result, inbound and content marketing have risen to prominence as effective methods for engaging with target audiences. These strategies have revolutionized the way businesses approach marketing, shifting the focus from pushing messages to attracting

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Maximizing BFCM Sales: A Comprehensive Guide to Email Marketing for WordPress Businesses
Marketing Automation / Email Marketing
Maximizing BFCM Sales: A Comprehensive Guide to Email Marketing for WordPress Businesses

The significance of email marketing during Black Friday and Cyber Monday (BFCM) in boosting sales cannot be overstated. As these annual shopping events continue to dominate the retail landscape, businesses must harness the power of email marketing to engage customers, drive conversions, and ultimately maximize business success. In this article, we delve into the impact of email marketing on BFCM

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Unwavering in the Digital Storm: The Enduring Value of Email Marketing for Business Growth
Marketing Automation / Email Marketing
Unwavering in the Digital Storm: The Enduring Value of Email Marketing for Business Growth

In today’s fast-paced and ever-evolving digital communication landscape, it’s easy to overlook the power of email marketing. However, this versatile medium has proven time and again that it can weather any storm by adapting to new technologies and shifting consumer habits. With its direct and highly customizable touchpoints, email marketing continues to hold its ground as a valuable tool for

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