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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Mastering Mail Marketing: A Step-by-Step Guide for Future Success
Marketing Automation / Email Marketing
Mastering Mail Marketing: A Step-by-Step Guide for Future Success

Mail marketing remains a highly effective digital strategy, offering businesses direct access to their audience’s inboxes. Unlike social media or paid ads, email marketing allows personalized communication with potential and existing customers. However, to ensure success, marketers need to build a well-structured strategy that includes audience segmentation, compelling content, and technical optimization. This comprehensive guide will walk you through the

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February 3, 2025
How Does Content Marketing Fuel Tampa’s Digital Growth?
Content Marketing Technology
How Does Content Marketing Fuel Tampa’s Digital Growth?

Tampa’s business scene is undergoing a significant transformation, driven by technological advancements and a diverse, entrepreneurial consumer base. As the city evolves into a digital hotspot, local businesses are increasingly prioritizing their online presence through effective content marketing strategies. This article explores how content marketing is fueling Tampa’s digital growth, helping businesses stand out, engage customers, and foster long-term success.

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February 3, 2025
How Can Ecommerce Brands Boost Engagement This March 2025?
Content Marketing Technology
How Can Ecommerce Brands Boost Engagement This March 2025?

March 2025 presents a unique opportunity for ecommerce brands to engage with their audience through innovative content marketing strategies. By leveraging special dates and cultural themes, brands can create meaningful connections, foster brand loyalty, and drive consumer engagement. With so many noteworthy events and traditions taking place throughout the month, ecommerce marketers have ample opportunities to weave these themes into

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February 3, 2025
DeepSeek’s Rise: Disruption, Security Challenges, and Market Impact
Cyber Security
DeepSeek’s Rise: Disruption, Security Challenges, and Market Impact

DeepSeek, a Chinese generative AI (GenAI) model, has captured significant attention since its debut in January 2023. This AI’s emergence has stirred reactions across the tech industry due to its advanced capabilities, competitive edge, and the controversies surrounding its development. This article delves into DeepSeek’s journey, challenges, and implications for the AI industry. Launch and Rapid Adoption Introduction to DeepSeek

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February 3, 2025
State Data Privacy Enforcement Rises as Companies Face New Challenges
Cyber Security
State Data Privacy Enforcement Rises as Companies Face New Challenges

The rise of state data privacy regulators and their increasing enforcement efforts is reshaping how organizations handle data breaches. With new state laws coming into effect, companies must be prepared to respond effectively to avoid penalties. These developments demand heightened vigilance and proactive measures to ensure compliance and protection of consumer data, fundamentally altering the landscape of data privacy regulation.

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February 3, 2025
Are Your Patient Monitors Vulnerable to Critical Cybersecurity Flaws?
Cyber Security
Are Your Patient Monitors Vulnerable to Critical Cybersecurity Flaws?

The increasing integration of technology within healthcare has brought numerous advancements, yet it simultaneously poses significant risks, particularly when security vulnerabilities are overlooked. Recent revelations from the U.S. Cybersecurity and Infrastructure Security Agency (CISA) and the Food and Drug Administration (FDA) have brought to light critical cybersecurity flaws in Contec CMS8000 and Epsimed MN-120 patient monitors. Among these is the

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February 3, 2025
DoJ and Global Agencies Target Dark Web Cybercrime Forums for Takedown
Cyber Security
DoJ and Global Agencies Target Dark Web Cybercrime Forums for Takedown

The United States Department of Justice (DoJ) has recently intensified its efforts to combat cybercrime by targeting key forums on the Dark Web. These operations, conducted in collaboration with international law enforcement agencies, aim to dismantle the infrastructure that facilitates cyber attacks affecting millions worldwide. The initiative underscores the global nature of cybercrime and the necessity for multilateral efforts to

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February 3, 2025
Elevate Healthcare Marketing with Engaging Video Content Strategies
Content Marketing Technology
Elevate Healthcare Marketing with Engaging Video Content Strategies

In an era where the digital landscape constantly evolves, businesses continuously seek innovative avenues to connect with their audience. For the healthcare sector, a highly specialized field marked by complex products and services, comprehensible and engaging content becomes paramount. Video marketing has risen as an indispensable tool, especially for the detailed explanations required by healthcare professionals and other stakeholders. This

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January 31, 2025
Can Windows COM Vulnerability Allow Remote Code Execution?
Cyber Security
Can Windows COM Vulnerability Allow Remote Code Execution?

The vast landscape of cybersecurity constantly witnesses the emergence of vulnerabilities that pose significant threats to systems and networks. One such critical issue recently brought to light involves a substantial security vulnerability in Windows. This vulnerability is related to accessing Component Object Model (COM) objects through the IDispatch interface, which allows attackers the potential to execute code remotely on higher-privileged

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January 31, 2025
Unlocking Personalized Consumer Engagement with AI and Gen AI
Content Marketing Technology
Unlocking Personalized Consumer Engagement with AI and Gen AI

Personalized marketing has become a critical strategy for brands and retailers aiming to connect with a diverse consumer base. The challenge lies in communicating effectively with consumers who have different languages, cultural backgrounds, and personal preferences. This article explores how AI and generative AI (gen AI) are revolutionizing personalized marketing, enabling companies to craft relevant and resonant promotional messages at

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January 31, 2025
How Can User-Generated Content Boost Your Marketing Strategy?
Content Marketing Technology
How Can User-Generated Content Boost Your Marketing Strategy?

User-generated content (UGC) has emerged as a pivotal element in contemporary marketing strategies, providing marketers with a treasure trove of authentic, engaging material created by customers and fans. This type of content, which includes everything from reviews and testimonials to photos, videos, and social media posts, is celebrated for its genuine appeal and exceptional ability to foster trust and build

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January 31, 2025
How Can Marketing Agencies Optimize Processes for Success?
Content Marketing Technology
How Can Marketing Agencies Optimize Processes for Success?

Managing a marketing agency is no small feat. With multiple clients, various campaign goals, and ever-evolving digital trends, staying organized and delivering results can feel overwhelming. A well-defined marketing agency process ensures efficiency, creativity, and seamless collaboration, helping teams deliver high-quality work on time and on budget. Many agencies struggle with content bottlenecks, miscommunication, and inconsistent workflows. If you’ve ever

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January 31, 2025