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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
AI and Automation Reshape 2025 B2B Marketing Strategies
B2B Marketing
AI and Automation Reshape 2025 B2B Marketing Strategies

The 2025 U.S. Marketing Budgets Research report by 10Fold provides an in-depth analysis of the evolving landscape in B2B marketing, particularly emphasizing the impact of AI and automation. The study reveals a significant transformation in how CMOs allocate their budgets, manage teams, and evaluate ROI. Based on data collected from 125 U.S.-based B2B marketing executives, the findings update the insights

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How Can UX Improvements Elevate Your SEO Performance?
Content Marketing Technology
How Can UX Improvements Elevate Your SEO Performance?

In today’s digital landscape, user experience (UX) has become an integral part of any effective search engine optimization (SEO) strategy. Most companies aim to provide the best possible experience for their customers—and Google is not an exception. Its users are its customers, and its product is search results, so its ultimate goal is to deliver a smooth search experience that

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Monetizing Content in the Digital Age: Key Strategies for Success
Content Marketing Technology
Monetizing Content in the Digital Age: Key Strategies for Success

In recent years, the realm of content creation has undergone a breathtaking transformation due to the ubiquity of smartphones and the internet, making it possible for virtually anyone to develop an audience and monetize their content. This new accessibility has drastically redefined creative entrepreneurship, breaking down traditional barriers and uncovering a wealth of revenue opportunities for creators, even those with

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AI Transforming Cybersecurity SEO: Strategies for Top Rankings in 2025
Content Marketing Technology
AI Transforming Cybersecurity SEO: Strategies for Top Rankings in 2025

As cyber threats grow increasingly sophisticated, the race to provide cutting-edge cybersecurity solutions is intensifying. The integration of artificial intelligence (AI) into search engine optimization (SEO) is revolutionizing how cybersecurity content is discovered and consumed, posing both challenges and opportunities for businesses. The rapid evolution from basic keyword searches to complex intent-based queries has fundamentally changed SEO strategies. Companies must

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Cheap Android Phones from China Pose Major Malware Threat
Cyber Security
Cheap Android Phones from China Pose Major Malware Threat

The rising prevalence of cheap Android smartphones manufactured by various Chinese brands has escalated concerns far beyond the realm of device performance. These phones, often misleadingly named to mimic high-end models from renowned brands like Samsung and Huawei, come pre-installed with malware that specifically targets cryptocurrency theft. This underhanded tactic attracts unsuspecting users who are lured by the affordable prices

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Outsmart Competitors: Local SEO Strategies for Business Success
Content Marketing Technology
Outsmart Competitors: Local SEO Strategies for Business Success

Local SEO has become a crucial component for businesses aiming to enhance their visibility in specific geographic areas. As companies strive to dominate their local markets, the importance of a well-executed local SEO strategy cannot be overstated. Gaining an edge over competitors through local SEO can delineate a thriving business from one that merely survives in today’s highly competitive marketplace.

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Are Browser Extensions Putting Your Enterprise Data at Risk?
Cyber Security
Are Browser Extensions Putting Your Enterprise Data at Risk?

The pervasive use of browser extensions in the workplace is undeniable, from simple spell checkers to sophisticated Generative AI (GenAI) tools. Not many IT and security professionals are aware, however, that these seemingly harmless tools could become a significant risk to enterprise data security. Excessive permissions granted to browser extensions create an underestimated threat surface, potentially jeopardizing the organization’s sensitive

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Top AI Content Marketing Tools of 2025: Insights and Reviews
Content Marketing Technology
Top AI Content Marketing Tools of 2025: Insights and Reviews

In 2025, AI tools are revolutionizing content marketing, shaping how brands create, distribute, and optimize their content for maximum impact. This article delves into the top five AI content marketing tools, exploring their strengths, potential drawbacks, and best use cases to help marketers make informed decisions. The Rise of AI in Content Marketing AI has become an indispensable component of

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Can WSJ Drive Subscriber Loyalty With Data-Driven Content Strategies?
Content Marketing Technology
Can WSJ Drive Subscriber Loyalty With Data-Driven Content Strategies?

The Wall Street Journal (WSJ) has long been a stalwart in providing high-quality business news and information to discerning readers. However, in an era dominated by digital media consumption, even established giants must continuously evolve to meet the shifting preferences of their audience. As WSJ seeks to further engage its subscriber base, the integration of data-driven strategies has become essential.

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Is AI the Future of Ecommerce SEO Strategies?
Content Marketing Technology
Is AI the Future of Ecommerce SEO Strategies?

The evolution of artificial intelligence (AI) has significantly influenced various industries, with ecommerce Search Engine Optimization (SEO) being notably impacted. This market analysis delves into how AI is transforming ecommerce SEO, exploring current trends, data, and future projections. The goal is to provide a comprehensive view of AI’s integration into SEO strategies and the implications for the ecommerce sector. Market

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How to Make Your SEO Reports Impress the CMO?
Content Marketing Technology
How to Make Your SEO Reports Impress the CMO?

The challenge of presenting SEO metrics in a manner that captures the attention of a Chief Marketing Officer (CMO) is formidable. Traditional reports often fail to convey the ROI of SEO efforts, leading to skepticism and budget cuts. The goal is to shift these reports from technical jargon to clear business impact narratives that resonate with C-suite executives. The New

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Google Merging Domains, Focus on Localized Search and SEO Stability
Content Marketing Technology
Google Merging Domains, Focus on Localized Search and SEO Stability

Google’s recent decision to phase out country-specific domains like google.fr, google.ca, and google.co.jp signifies a significant shift in its approach to global searches. Users from different regions will now be redirected to Google.com, maintaining an entirely seamless experience while enhancing localized search results. The search giant assures that this transition will not disrupt international SEO for websites. This move showcases

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