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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Is the UK Prepared for the Surge in Sophisticated Cyberattacks?
Cyber Security
Is the UK Prepared for the Surge in Sophisticated Cyberattacks?

The United Kingdom has recently faced a marked increase in cyber threats, with incidents posing serious risks to national security. Richard Horne, the CEO of the National Cyber Security Centre (NCSC), emphasized these developments during his address at the Singapore International Cyber Week. The surge in cyberattacks includes a startling 50% rise in nationally significant incidents and a threefold increase

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2024 B2B Email Marketing Insights: Key Stats and Trends Unveiled
Marketing Automation / Email Marketing
2024 B2B Email Marketing Insights: Key Stats and Trends Unveiled

In the ever-evolving world of digital marketing, B2B email marketing remains a cornerstone strategy, offering businesses an effective way to communicate directly with their audience and drive engagement. Now more than ever, understanding the latest statistics and trends can help companies refine their strategies and maximize their return on investment. B2B Email Marketing Landscape Recent data indicates a significant growth

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Can Quality Content Revive the Effectiveness of B2B Email Marketing?
Marketing Automation / Email Marketing
Can Quality Content Revive the Effectiveness of B2B Email Marketing?

Email marketing isn’t dead at all, but now more than ever, many marketers struggle to figure out how it fits into an effective marketing strategy. Companies have dedicated significant resources to this channel, yet still grapple with achieving optimal results. Email marketing, despite its enduring relevance, has faced a conundrum: while 83% of marketers still consider it crucial, only 33%

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How Will Google’s 2024 Gmail Updates Impact Email Marketers?
Marketing Automation / Email Marketing
How Will Google’s 2024 Gmail Updates Impact Email Marketers?

Google’s February 2024 Gmail guidelines usher in significant changes that every email marketer must understand and adapt to for continued success in a rapidly evolving landscape. Google’s new updates aim to enhance email security and user experience, but such changes also present potential challenges and opportunities for email marketers. As stricter spam regulations and authentication requirements come into play, the

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How Can You Mitigate the High-Risk Vulnerability CVE-2024-9312 in Authd?
Cyber Security
How Can You Mitigate the High-Risk Vulnerability CVE-2024-9312 in Authd?

A newly discovered vulnerability in Ubuntu’s Authd, identified as CVE-2024-9312, has been deemed a significant security threat. This flaw, which affects versions up to 0.3.6, allows local attackers to spoof user IDs, potentially granting them unauthorized access to privileged accounts. The revelation of this vulnerability has prompted a critical reassessment of Ubuntu’s security protocols, emphasizing the need for immediate mitigation

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How are Nation-State Actors Exploiting Ivanti CSA Zero-Day Vulnerabilities?
Cyber Security
How are Nation-State Actors Exploiting Ivanti CSA Zero-Day Vulnerabilities?

In recent months, the cybersecurity landscape has been rocked by a sophisticated attack campaign targeting Ivanti Cloud Services Appliance (CSA). Nation-state actors have exploited multiple zero-day vulnerabilities to gain unauthorized access and establish a foothold in victims’ networks. This article delves into how these vulnerabilities were identified, the exploitation techniques used, and the defensive measures organizations can take to mitigate

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How Do FAQ Pages Enhance SEO and Improve User Experience?
Content Marketing Technology
How Do FAQ Pages Enhance SEO and Improve User Experience?

When it comes to digital strategy, FAQ (Frequently Asked Questions) pages play an indispensable role. They not only serve as quick help resources for users but also significantly boost a website’s SEO performance. The integration of these pages can be a game-changer for businesses looking to improve their online presence. FAQ pages help meet users’ expectations for finding answers swiftly

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Hackers Exploit Bitbucket to Distribute Malware and Evade Detection
Cyber Security
Hackers Exploit Bitbucket to Distribute Malware and Evade Detection

Increasingly, cybercriminals employ sophisticated tactics to exploit trusted platforms, and Bitbucket has not been spared. A well-respected code hosting platform, Bitbucket now finds itself at the center of a cyber campaign to distribute various forms of malware. This development highlights an alarming trend where legitimate services are manipulated for illicit purposes, presenting formidable challenges for cybersecurity defenses. Bitbucket’s Trust Compromised

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How Does the PureCrypter Loader Deliver the DarkVision RAT?
Cyber Security
How Does the PureCrypter Loader Deliver the DarkVision RAT?

In the ever-evolving landscape of cybersecurity threats, a new malware campaign has emerged that leverages the PureCrypter loader to deliver the DarkVision Remote Access Trojan (RAT). This sophisticated method of malware distribution exemplifies the increasing danger posed by multi-stage attacks. Persistent and elusive, these threats menace Windows systems with a diverse array of malicious capabilities. The intricate mechanics of how

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Is Your WordPress Site Secure with the Latest Jetpack Plugin Update?
Cyber Security
Is Your WordPress Site Secure with the Latest Jetpack Plugin Update?

In a recent significant development, the maintainers of the Jetpack WordPress plugin have released an urgent security update to fix a critical vulnerability. This vulnerability, discovered during an internal audit, posed severe risks to the integrity and privacy of websites using the plugin. WordPress, with its vast ecosystem of plugins, has always faced challenges in maintaining security. Jetpack, developed by

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Can Cybersecurity Keep the 2024 US Election Safe from Threats?
Cyber Security
Can Cybersecurity Keep the 2024 US Election Safe from Threats?

As the 2024 US Presidential election approaches, concerns about cybersecurity loom large. The digital landscape has become a battleground where malicious actors exploit vulnerabilities to undermine the democratic process. Cybersecurity researchers at FortiGuard Labs, Fortinet’s research division, have identified increased cyber threat activity surrounding the election, sparking alarms among voters and officials alike. The integrity of the election is at

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ConfusedPilot Attack Exposes Critical Flaws in AI Data Security Systems
Cyber Security
ConfusedPilot Attack Exposes Critical Flaws in AI Data Security Systems

The novel ConfusedPilot attack, recently identified by researchers at the University of Texas at Austin’s SPARK Lab, has revealed significant vulnerabilities in AI data security systems. This groundbreaking discovery underscores the urgent need for enterprises to reassess and strengthen their AI data protection protocols. As AI systems become increasingly integral to decision-making processes, understanding and mitigating such threats is crucial.

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