b2b-daily
Search
Close this search box.
Search
Close this search box.
Home | Authors | Tailor Jackson
Avatar photo

Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
How Does Biometric Authentication Enhance Security and Privacy?
Cyber Security
How Does Biometric Authentication Enhance Security and Privacy?

Biometric authentication is increasingly becoming a cornerstone of modern security systems, leveraging unique biological or behavioral characteristics to verify identity. This technology offers significant advantages over traditional methods like passwords and PINs, providing enhanced security and user convenience. However, its implementation also raises critical questions about privacy and ethical use. For any organization or individual considering transitioning to biometric systems,

Read More
March 3, 2025
Top 10 Enterprise Network Security Solutions for 2025: Expert Picks
Cyber Security
Top 10 Enterprise Network Security Solutions for 2025: Expert Picks

The rapidly evolving landscape of cyber threats necessitates that enterprises adopt robust and integrated network security solutions. This article delves into the top 10 network security solutions for 2025, as recommended by experts, highlighting their unique features, strengths, and areas for improvement. The Need for Advanced Network Security The increasing sophistication of cyber threats has made the need for advanced

Read More
March 3, 2025
Are Businesses Creating Content That Truly Resonates With Audiences?
Content Marketing Technology
Are Businesses Creating Content That Truly Resonates With Audiences?

In today’s information-saturated world, businesses face the ever-growing challenge of distinguishing their content amidst a sea of information to foster genuine trust and engagement among consumers. As more and more data becomes available at our fingertips, the pressure on brands to deliver content that stands out has intensified. While many companies continue to focus on providing educational content, there is

Read More
February 28, 2025
How Are Content Creators Using AI Tools to Enhance Their Workflow?
Content Marketing Technology
How Are Content Creators Using AI Tools to Enhance Their Workflow?

Content creators in 2025 are increasingly integrating Artificial Intelligence (AI) tools into their workflows to boost productivity, creativity, and efficiency. This trend is reshaping the content creation landscape by offering innovative solutions to traditional pain points such as idea generation, video editing, and content repurposing. AI’s influence in content creation is not just a fleeting trend, it’s a transformative shift

Read More
February 28, 2025
How Can AI Revolutionize Buyer-Centric Strategies for B2B Marketing?
B2B Marketing
How Can AI Revolutionize Buyer-Centric Strategies for B2B Marketing?

In recent years, artificial intelligence (AI) has become a focal point of investment for businesses globally, with spending reaching unprecedented levels. The AI infrastructure market is projected to soar from $35.42 billion in 2023 to an astonishing $223.45 billion by 2030. This rapid adoption is driven by the potential of AI to automate processes, analyze extensive datasets, and generate actionable

Read More
February 28, 2025
Are Your SEO Tactics Hurting Traffic Instead of Helping?
Content Marketing Technology
Are Your SEO Tactics Hurting Traffic Instead of Helping?

Search Engine Optimization (SEO) is a critical component of digital marketing strategies, but misapplied tactics can inadvertently harm your web traffic. Understanding the common pitfalls and how to avoid them is essential for sustainable growth. Misguided Keyword Strategies Overemphasis on Keyword Search Volume Many content creators focus on keyword search volume, believing it will drive traffic. However, search engines prioritize

Read More
February 28, 2025
Massive Cyberattack Exploits XSS Flaw in Krpano Framework Affecting Websites
Cyber Security
Massive Cyberattack Exploits XSS Flaw in Krpano Framework Affecting Websites

In a recent cybersecurity breach garnering significant attention, a vast campaign exploiting a cross-site scripting (XSS) vulnerability in the Krpano framework has been identified. This flaw has been actively misused, impacting over 350 websites, including high-profile domains such as government portals, universities, major hotel chains, and Fortune 500 companies. The nefarious actors have launched this attack, known as 360XSS, with

Read More
February 28, 2025
Which Blog Idea Generators Will Dominate Digital Marketing in 2025?
Content Marketing Technology
Which Blog Idea Generators Will Dominate Digital Marketing in 2025?

Digital marketing is an ever-evolving field, and staying ahead of the curve is crucial for success. One of the key challenges for digital marketers is consistently generating fresh, engaging blog topics. Blog idea generators have become indispensable tools for overcoming this challenge, leveraging technology to streamline content creation. Certain blog idea generators are poised to dominate the digital marketing landscape.

Read More
February 28, 2025
Can Vulnerable Drivers Be Secured Against Advanced Cyber Threats?
Cyber Security
Can Vulnerable Drivers Be Secured Against Advanced Cyber Threats?

Drivers are essential yet highly privileged components within a computer’s architecture, responsible for managing communications between the operating system and hardware devices. However, their elevated access makes them attractive targets for cybercriminals. A Chinese cybercrime entity known as “Silver Fox” has effectively exploited these vulnerabilities, particularly in Southeast Asia. By leveraging a flaw in the Windows driver Truesight.sys, they have

Read More
February 28, 2025
Leveraging Martech for Consistent Brand Voice and Superior Content Quality
Marketing Automation / Email Marketing
Leveraging Martech for Consistent Brand Voice and Superior Content Quality

In today’s digital landscape, maintaining a unified brand image across diverse digital marketing channels presents significant hurdles for modern marketers. These challenges, such as inconsistencies in visuals, messaging, and tone, can adversely impact a brand’s perception and effectiveness in the competitive digital sphere. Fragmented brand communication often leads to confusion among consumers, diluting the brand’s recognition and credibility. Furthermore, the

Read More
February 28, 2025
How Can Nonprofits Boost Email Newsletter Engagement Effectively?
Marketing Automation / Email Marketing
How Can Nonprofits Boost Email Newsletter Engagement Effectively?

Nonprofits often struggle to ensure that their email newsletters effectively reach and engage their audience. With digital marketing channels expanding, a thoughtful email marketing approach remains essential for connecting with stakeholders.  Delivering Value and Personalization Deliver Genuine Value A key aspect of enhancing your nonprofit’s email newsletter engagement is providing real value in every email. As Jennifer Gremmert suggests, it’s

Read More
February 27, 2025
The Evolution of Content Marketing: From Creation to Strategic Distribution
Content Marketing Technology
The Evolution of Content Marketing: From Creation to Strategic Distribution

Content marketing has undergone significant changes in the digital age, transforming from simple content creation to a comprehensive strategy that ensures visibility, engagement, and action. This evolution is driven by advancements in technology, shifts in consumer behavior, and the increasing competition in the digital landscape. The mission of content marketing today is not merely to produce high-quality content, but to

Read More
February 27, 2025