Paige Williams, Author at B2Bdaily.com

Customer Experience (CX)

How Are AI Virtual Agents Transforming Contact Centers?

AI-powered virtual agents are revolutionizing the efficiency of contact centers by elevating customer interactions and streamlining operations. As modern consumers increasingly demand experiences driven by AI that mimic human interactions, contact centers are embracing advanced technology to address rising call volumes and control operational costs. By incorporating AI into customer experience (CX) strategies, operators are effectively innovating and refining the

April 16, 2025

Customer Experience (CX)

How Can Supply Chain Analytics Boost Customer Experience and Profits?

The intricate web of modern supply chains significantly influences a company’s ability to achieve high customer satisfaction and maximize profitability. By harnessing data from the entire supply chain—from raw material sourcing to final product delivery—organizations can make well-informed decisions that enhance operational efficiency and reduce costs. By consolidating data from multiple sources into a single, cloud-native platform, companies can gain

April 15, 2025

Cyber Security

Google and Samsung Address Critical Android Security Vulnerabilities

The ongoing cybersecurity challenges faced by Android users have reached a new level of urgency as critical vulnerabilities within the Android operating system continue to be identified. For the third consecutive month, Google’s security updates have addressed severe security flaws, impacting devices across the Android ecosystem, particularly Samsung and Pixel models. This escalation into urgent patches underscores both the prevalence

April 15, 2025

Customer Experience (CX)

How Can Odigo’s AI Strategy Transform Mid-Sized Contact Centers?

In today’s rapidly evolving business landscape, mid-sized contact centers face significant challenges in balancing cost-efficient solutions with high-quality customer experiences. These centers often struggle to find the middle ground between basic platforms and expensive, highly customizable systems requiring extensive deployment times. Recognizing these struggles, Odigo has chosen to strategically refresh its Partner Programme in the UK, focusing on the accelerated

April 15, 2025

Customer Experience (CX)

Can Emotional Marketing Strategies Enhance Customer Loyalty?

In a marketplace increasingly saturated with choices, brands are vying for the attention of consumers more fiercely than ever. While many companies focus on transactional incentives such as discounts and rewards programs, recent studies suggest that these strategies may not be sufficient to retain customers. The real secret to customer loyalty may lie in emotional marketing. This approach focuses on

April 15, 2025

Cyber Security

Zero-Day Exploit Targets Fortinet Firewalls, Threatens Global Security

A critical zero-day exploit targeting Fortinet’s FortiGate firewalls has recently come to light, posing a significant global security threat. Cybercriminals have advertised this exploit on dark web forums, highlighting its potential to enable unauthenticated remote code execution (RCE). Such capabilities allow attackers to take control of vulnerable devices without the need for credentials, leading to severe concerns over unauthorized access,

April 15, 2025

Cyber Security

Are You Prepared for Precision-Validating Phishing Attacks?

A rising menace in the realm of online security is the precision-validating phishing attack, which has become a sophisticated tool for cybercriminals. Unlike traditional phishing methods that launch widespread, indiscriminate email campaigns to gather credentials, this evolved technique meticulously verifies the authenticity of an email address before attempting to deceive the user. By filtering out invalid emails beforehand, attackers can

April 15, 2025

Cyber Security

Are You Ready for the New Wave of Cybersecurity Threats?

Cybersecurity threats are evolving at an unprecedented pace, with attackers constantly developing new tactics to exploit vulnerabilities. As organizations strive to protect sensitive data, understanding these emerging threats is crucial. This article provides a comprehensive overview of the latest cybersecurity risks, including zero-day exploits, AI-driven attacks, and the compromise of security tools. Exploitation of Zero-Day Vulnerabilities Rapid Exploitation Risks Attackers

April 15, 2025

Customer Experience (CX)

Adapting Marketing Strategies for AI-Driven Consumer Behavior

The growing reliance on Artificial Intelligence (AI) agents in consumer decision-making is revolutionizing digital marketing. As AI agents like GPT-4o, Claude Sonnet 3.7, and Gemini 2.0 Flash become more integral to online purchasing, marketers need to adapt their strategies to cater to these non-human decision-makers. This article examines how marketing methods must evolve to align with AI-driven consumer behavior, offering

April 15, 2025

Cyber Security

ResolverRAT: New Advanced Trojan Threatens Healthcare Sector

The healthcare and pharmaceutical sectors are once again under attack from a newly discovered and advanced remote access Trojan (RAT) known as ResolverRAT. Identified by Morphisec Threat Labs, this latest threat stands out due to its sophisticated in-memory execution and intricate evasion techniques, making it exceptionally challenging for cybersecurity professionals to detect and analyze. Unlike its predecessors, ResolverRAT features a

April 15, 2025

Customer Experience (CX)

Boost Customer Loyalty: 8 Strategies to Drive Repeat Business

Earning sales from customers involves a considerable amount of time and effort. Depending on your industry’s nature and the price points of your products, convincing a customer to decide on your offerings might take weeks or even months. Even in the retail sector, where impulse purchases are more common, the first purchase tends to be the hardest to secure. Once

April 15, 2025

Customer Experience (CX)

Are You Prioritizing Volume Customers Over Valued Customers?

In the dynamic business landscape, the pursuit of growth often hinges on understanding customer segmentation. Specifically, businesses wrestle with the strategic decision of prioritizing volume customers or valued customers. Each group possesses unique attributes that can significantly impact a brand’s trajectory, and making an informed choice is essential for sustainable success. As businesses face increasing competition and demand, the key

April 15, 2025