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Paige Williams

Paige Williams works on articles related to Cyber Security and Customer Experience (CX) and B2B Marketing. With a deft ability to translate the complex and technical, Paige stands out in a sea of writers. Readers looking to maximize their customer experience regularly turn to Paige's pages for phenomenal guidance, insights, and advice. 
Seraphic Boosts Browser Security on CrowdStrike Marketplace
Cyber Security
Seraphic Boosts Browser Security on CrowdStrike Marketplace

Introduction Imagine a world where every click in a browser could potentially open the door to a devastating cyberattack, with phishing schemes, zero-day exploits, and data leaks lurking behind seemingly harmless web pages. In today’s digital landscape, browsers have evolved into the primary workspace for many enterprises, making them a prime target for sophisticated threats that can compromise critical operations.

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How Are Attackers Using AI to Create Fake CAPTCHAs?
Cyber Security
How Are Attackers Using AI to Create Fake CAPTCHAs?

Short introductionIn the ever-evolving landscape of cybersecurity, staying ahead of malicious tactics is a constant challenge. I’m thrilled to sit down with Dominic Jainy, an IT professional with deep expertise in artificial intelligence, machine learning, and blockchain. With his finger on the pulse of emerging technologies and their implications across industries, Dominic offers invaluable insights into how attackers are leveraging

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Automation Hurts Customer Loyalty in Retail Service
Customer Experience (CX)
Automation Hurts Customer Loyalty in Retail Service

The Retail Industry and the Rise of Automation The retail sector stands at a crossroads in 2025, grappling with a staggering reliance on technology to streamline operations while facing an alarming dip in customer satisfaction. Automation has become the backbone of efficiency, driving down costs and speeding up processes in an industry under constant pressure to meet consumer demands for

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How Can AI and Data Create Unforgettable Customer Experiences?
Customer Experience (CX)
How Can AI and Data Create Unforgettable Customer Experiences?

I’m thrilled to sit down with Aisha Amaira, a renowned MarTech expert whose passion for blending technology with marketing has transformed how businesses harness customer insights. With her deep expertise in CRM marketing technology and customer data platforms, Aisha has a unique perspective on leveraging innovation to create impactful customer experiences. In this conversation, we’ll explore the critical role of

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Weekly Cybersecurity Recap: Major Breaches and AI Threats
Cyber Security
Weekly Cybersecurity Recap: Major Breaches and AI Threats

In an era where digital threats loom larger than ever, the cybersecurity landscape continues to challenge organizations with relentless and sophisticated attacks, revealing a troubling array of incidents this week. From massive data breaches at industry leaders like Tenable, Qualys, and Workday to the alarming rise of artificial intelligence as a tool for cybercrime, the urgency to adapt and strengthen

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Critical Next.js Flaw Allows Full Authorization Bypass
Cyber Security
Critical Next.js Flaw Allows Full Authorization Bypass

What if a single line of code could unravel the security of countless web applications worldwide, exposing sensitive data to malicious actors with just a few clicks? In an era where digital threats loom larger than ever, a newly discovered vulnerability in Next.js, identified as CVE-2025-29927, has sent shockwaves through the tech community. This flaw, buried in a seemingly innocuous

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Microsoft Faces Backlash Over Windows 10 Security Risks
Cyber Security
Microsoft Faces Backlash Over Windows 10 Security Risks

Imagine a world where hundreds of millions of computer users wake up one day to find their devices vulnerable to cyberattacks, with no safety net in sight, creating a dire situation for many. This alarming scenario is becoming a reality for Windows 10 users as Microsoft’s decision to end support for the operating system looms large. With strict hardware requirements

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Stop Misleading CX Benchmarks by 2026: Key Fixes Unveiled
Customer Experience (CX)
Stop Misleading CX Benchmarks by 2026: Key Fixes Unveiled

What if the metrics guiding billions in business decisions are steering companies straight into a customer experience disaster? In 2025, a staggering $3.8 trillion in annual revenue is lost globally due to poor customer experiences, yet many organizations cling to benchmark scores that paint a falsely optimistic picture, ignoring the harsh reality of customer dissatisfaction. This alarming disconnect between polished

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How Can Journey Management Transform Your CX Strategy?
Customer Experience (CX)
How Can Journey Management Transform Your CX Strategy?

Setting the Stage for CX Transformation Imagine a scenario where a loyal customer, eager to resolve a simple issue, navigates through a maze of automated menus and disconnected departments, only to abandon the effort in frustration. This is not a rare occurrence— PwC research reveals that 86% of buyers are willing to pay more for a better experience, underscoring the

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Premature AI Deployment Risks Eroding Customer Trust
Customer Experience (CX)
Premature AI Deployment Risks Eroding Customer Trust

Setting the Stage for AI’s Market Impact Imagine a scenario where a major retailer launches an AI chatbot to streamline customer service, only to have it mistakenly offer unauthorized discounts, leading to widespread frustration and a social media backlash. This isn’t a distant possibility but a real risk in today’s fast-evolving AI landscape. As businesses across industries rush to integrate

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AI Personalization to End Customer Rage and Irritation
Customer Experience (CX)
AI Personalization to End Customer Rage and Irritation

In an era where technology promises seamless experiences, customer frustration with service interactions continues to boil over into outright rage, often driven by repetitive and irrelevant communications that waste time and test patience. Studies from reputable sources like the CCMC’s National Rage Studies highlight a persistent issue: lengthy, unnecessary messages rank as the second leading cause of customer anger, just

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Conversational AI: Opportunities and Risks for Service Leaders
Customer Experience (CX)
Conversational AI: Opportunities and Risks for Service Leaders

In an era where digital transformation dictates the pace of business, conversational AI—encompassing chatbots, voicebots, and virtual assistants—stands at the forefront of revolutionizing customer service, offering instant responses and scalable solutions that redefine engagement. These technologies are not just tools but game-changers, promising enhanced customer experience (CX) while slashing operational costs. From streamlining routine inquiries to providing seamless support, their

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