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Paige Williams

Paige Williams works on articles related to Cyber Security and Customer Experience (CX) and B2B Marketing. With a deft ability to translate the complex and technical, Paige stands out in a sea of writers. Readers looking to maximize their customer experience regularly turn to Paige's pages for phenomenal guidance, insights, and advice. 
FCC’s Move to Scrap Cyber Rules Sparks Senate Backlash
Cyber Security
FCC’s Move to Scrap Cyber Rules Sparks Senate Backlash

Imagine a world where the very networks connecting millions of Americans to vital services are left vulnerable to foreign hackers, with sensitive data like federal wiretap records exposed in a matter of clicks. This unsettling scenario is closer to reality than many might think, as the Federal Communications Commission (FCC) stands on the brink of dismantling crucial cybersecurity regulations for

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How Are B2B Buyers Changing in 2025? Key Insights Revealed
B2B Marketing
How Are B2B Buyers Changing in 2025? Key Insights Revealed

Imagine a world where business-to-business (B2B) deals are sealed in record time, driven by cutting-edge technology and economic pressures that demand agility. In 2025, this is no longer a vision but a reality reshaping how companies approach procurement. With buying cycles shrinking and buyers engaging vendors earlier than ever, the B2B space is undergoing a transformation that demands attention. This

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The Real SOC Gap: Fresh, Behavior-Based Threat Intel
Cyber Security
The Real SOC Gap: Fresh, Behavior-Based Threat Intel

Paige Williams sits down with Dominic Jainy, an IT professional working at the intersection of AI, machine learning, and blockchain, who has been deeply embedded with SOC teams wrestling with real-world threats. Drawing on hands-on work operationalizing behavior-driven intelligence and tuning detection pipelines, Dominic explains why the gap hurting most SOCs isn’t tooling or headcount—it’s the absence of fresh, context-rich

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Trend Analysis: Agentic AI in Software Democratization
DevOps
Trend Analysis: Agentic AI in Software Democratization

Imagine a world where anyone—be it a small business owner, a teacher, or a creative artist—can build sophisticated software without ever touching a line of code, simply by describing their vision to an intelligent, autonomous system. This isn’t a distant dream but a transformative reality unfolding right now. Agentic AI, a groundbreaking evolution of artificial intelligence, is shifting from being

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Are You Making These AI Mistakes in Customer Experience?
Customer Experience (CX)
Are You Making These AI Mistakes in Customer Experience?

Imagine a frustrated customer reaching out to a telecom provider, hoping for a quick resolution to a billing error, only to be trapped in an endless loop with a chatbot that repeats the same unhelpful responses. This scenario is all too common when Artificial Intelligence (AI) is mishandled in customer experience (CX) strategies. Across industries like retail, banking, and telecom,

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Beware: Fake Adult Sites Install Dangerous Malware on Devices
Cyber Security
Beware: Fake Adult Sites Install Dangerous Malware on Devices

Imagine browsing the internet late at night, stumbling upon a tempting link that promises exclusive content, only to find your device locked with a fake update screen demanding immediate action. This isn’t a far-fetched scenario but a real and growing cyber threat targeting unsuspecting users through counterfeit adult websites. Cybercriminals are capitalizing on human curiosity and the sensitive nature of

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How Did SitusAMC’s Breach Expose Client and Legal Data?
Cyber Security
How Did SitusAMC’s Breach Expose Client and Legal Data?

Introduction A confirmed cyber incident at a well-known financial services provider raised an uncomfortable question: how much of modern finance depends on data that few people ever see but everyone relies on. The event involved client accounting records and legal agreements, the kind of documents that anchor relationships, reconcile money, and settle rights. This FAQ set out to clarify what

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Can Email Shift From Lead Gen to a Trust-Building Channel?
Marketing Automation / Email Marketing
Can Email Shift From Lead Gen to a Trust-Building Channel?

A Hard Question With Big Implications If email vanished tomorrow, which relationships would strain from silence and which “blasts” would no one miss because they never helped anyone make sense of a decision, reduce risk, or answer a pressing question at the moment it mattered. That tension sits at the center of a quiet rethink in marketing: the realization that

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Trend Analysis: Cybersecurity Deregulation in Telecoms
Cyber Security
Trend Analysis: Cybersecurity Deregulation in Telecoms

In a world increasingly reliant on digital connectivity, a shocking decision by the Federal Communications Commission (FCC) to dismantle mandatory cybersecurity standards for telecom companies has sent ripples through the industry and beyond, raising critical concerns. This bold move comes at a time when cyber threats, such as the notorious Salt Typhoon espionage campaign attributed to China, are exposing vulnerabilities

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Winning Holiday Shopping with Scalable CX Strategies
Customer Experience (CX)
Winning Holiday Shopping with Scalable CX Strategies

The High-Stakes Game of Holiday Shopping In the frenzied days of the holiday shopping season, particularly during peak events like Black Friday and Cyber Monday, retailers face an unprecedented challenge to deliver flawless customer experiences while online spending surges to a staggering $15.8 million per minute during peak hours. With no room for error as customers expect seamless interactions across

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Harnessing AI and Data to Boost B2B Customer Loyalty
Customer Experience (CX)
Harnessing AI and Data to Boost B2B Customer Loyalty

Today, we’re thrilled to sit down with Aisha Amaira, a renowned MarTech expert who has dedicated her career to blending technology and marketing to uncover powerful customer insights. With her deep expertise in CRM marketing technology and customer data platforms, Aisha has helped countless businesses transform raw data into actionable strategies that foster loyalty and growth. In this conversation, we

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AI Turns Silver Tsunami Crisis into Healthcare Opportunity
Customer Experience (CX)
AI Turns Silver Tsunami Crisis into Healthcare Opportunity

The healthcare and pharmaceutical industries are grappling with an unprecedented challenge as a wave of retirements among baby boomers threatens to drain decades of critical expertise, often referred to as the Silver Tsunami. This mass exodus of seasoned professionals—ranging from regulatory experts to clinical researchers—poses a severe risk to institutional knowledge. A survey by the American Productivity and Quality Center

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