b2b-daily
Search
Close this search box.
Search
Close this search box.
Home | Authors | Paige Williams
Avatar photo

Paige Williams

Paige Williams works on articles related to Cyber Security and Customer Experience (CX) and B2B Marketing. With a deft ability to translate the complex and technical, Paige stands out in a sea of writers. Readers looking to maximize their customer experience regularly turn to Paige's pages for phenomenal guidance, insights, and advice. 
AI Transforming Customer Analysis for Better Targeting and Experience
Customer Experience (CX)
AI Transforming Customer Analysis for Better Targeting and Experience

Artificial Intelligence (AI) has revolutionized the landscape of customer analysis, transforming how businesses understand and engage with their customers. By leveraging AI-driven insights, companies can significantly improve targeting, refine customer experiences (CX), and dynamically adjust their marketing strategies. This article explores the critical role of AI in uncovering customer pain points, optimizing segmentation, and predicting trends. Real-world applications and expert

Read More
April 10, 2025
How Can AI and Human Insight Transform Customer Experience?
Customer Experience (CX)
How Can AI and Human Insight Transform Customer Experience?

The conversation around enhancing customer experience is evolving rapidly, with a growing emphasis on leveraging both artificial intelligence (AI) and human insights. This integrated approach bridges the gap between the emotional intricacies of human feedback and the efficiency and scalability afforded by AI technologies. In the context of customer experience, it is essential to understand how businesses can effectively blend

Read More
April 10, 2025
Enhancing Customer Experience with Sentiment Analysis
Customer Experience (CX)
Enhancing Customer Experience with Sentiment Analysis

In today’s competitive business landscape, understanding customer emotions and experiences is crucial for enhancing customer satisfaction. While quantitative metrics such as Customer Satisfaction (CSAT) and Net Promoter Score (NPS) provide essential data, they often fail to capture the depth of customer sentiment. This article explores the transformative power of sentiment analysis in deciphering open-text feedback to significantly improve customer experiences.

Read More
April 10, 2025
Boost Sales by 28% with a Custom Sales Process and Scorecard
Customer Experience (CX)
Boost Sales by 28% with a Custom Sales Process and Scorecard

To achieve and exceed sales targets, companies must adopt a structured and effective sales process that includes well-defined stages and milestones to guide salespeople. This structured approach ensures not only consistency but also enhances efficiency and performance across various selling scenarios, leading to better outcomes and higher success rates. Key Concepts in an Effective Sales Process Understanding the Sales Process

Read More
April 10, 2025
Ultimate Timeline for Planning a Successful CAB Meeting
Customer Experience (CX)
Ultimate Timeline for Planning a Successful CAB Meeting

In the world of business, Customer Advisory Board (CAB) meetings are a pivotal strategy for gathering invaluable insights directly from customers. Planning and executing these meetings require meticulous coordination and a well-defined timeline to ensure success. A realistic timeline is often the missing element for many companies eager to launch or improve their CAB program. This timeline not only provides

Read More
April 10, 2025
Can AI-Powered Video Tools Revolutionize Customer Engagement?
Customer Experience (CX)
Can AI-Powered Video Tools Revolutionize Customer Engagement?

Eleven years ago, SundaySky pioneered SmartVideo technology by developing a tool that enables brands to send customers personalized videos created in real time using the customer’s data. This groundbreaking approach promised to transform how businesses engage with their customers, offering a unique blend of personalization and automation. However, despite these initial successes, the broader adoption of personalized video technology has

Read More
April 10, 2025
Are Your Zoom Apps Updated to Tackle New Security Threats?
Cyber Security
Are Your Zoom Apps Updated to Tackle New Security Threats?

With the massive shift towards remote work and virtual meetings, applications like Zoom have become indispensable tools for communication and collaboration. However, this increased reliance on Zoom has also made it a prime target for cyber threats. Recently, critical vulnerabilities were discovered in Zoom’s Workplace applications across various platforms, necessitating immediate updates to ensure data integrity and security for millions

Read More
April 10, 2025
Is Your Windows System Safe from the Latest PipeMagic Ransomware?
Cyber Security
Is Your Windows System Safe from the Latest PipeMagic Ransomware?

In the evolving landscape of cybersecurity threats, the recent emergence of the PipeMagic ransomware has become a cause for concern, particularly for users of Windows operating systems. This alarming threat exploits a now-patched vulnerability within the Windows Common Log File System (CLFS), which has been tracked as CVE-2025-29824. The vulnerability is a privilege escalation bug that allows attackers to gain

Read More
April 10, 2025
AI Cyber Threats: IT Leaders Brace for Nation-State Attacks
Cyber Security
AI Cyber Threats: IT Leaders Brace for Nation-State Attacks

The increasing sophistication of artificial intelligence (AI) technologies has been a double-edged sword for the tech industry, presenting a troubling scenario for IT leaders worldwide. A recent survey conducted by Armis, involving over 1800 global IT decision-makers, highlights the prevailing anxiety among these leaders regarding AI-driven cyber threats, particularly those orchestrated by nation-state actors. In this survey, nearly three-quarters (74%)

Read More
April 10, 2025
Has Microsoft Finally Addressed Recurring Security Flaws?
Cyber Security
Has Microsoft Finally Addressed Recurring Security Flaws?

Microsoft recently released a significant security update, comprising patches for 126 vulnerabilities across its software products. This update is particularly noteworthy because it addresses critical flaws, including an actively exploited vulnerability in the Windows Common Log File System (CLFS). The scope and severity of these vulnerabilities vary widely, underscoring the diverse and complex nature of the threats. This proactive approach

Read More
April 10, 2025
AI and Humans Revolutionize Customer Service and Engagement
Customer Experience (CX)
AI and Humans Revolutionize Customer Service and Engagement

Customer service is undergoing a significant transformation, driven by the combination of artificial intelligence (AI) and human expertise. This dynamic partnership is enhancing the customer experience (CX), making interactions more efficient and meaningful. The rising expectations of customers today require businesses to deliver consistent, empathetic support across all touchpoints. As technology evolves and consumer behaviors shift, businesses must adapt quickly

Read More
April 9, 2025
Is Your Brand Losing Customers Due to High Effort CX?
Customer Experience (CX)
Is Your Brand Losing Customers Due to High Effort CX?

In the hyper-competitive digital world, customer experience (CX) has become a critical differentiator for brands vying for consumer attention and loyalty. As reported in the latest Coveo Customer Experience Relevance Report, businesses are facing significant challenges in maintaining a seamless digital CX, with high customer effort leading to potential losses in brand loyalty and customer retention. A staggering 84% of

Read More
April 9, 2025