Paige Williams, Author at B2Bdaily.com

Cyber Security

Critical Vulnerabilities Revealed in pfSense Firewall Software

In an alarming development for network security professionals and administrators worldwide, significant vulnerabilities have been discovered within the widely utilized pfSense firewall software. These vulnerabilities present substantial risks, allowing malicious actors to compromise network defenses through a series of highly technical exploits. As these vulnerabilities impact both pfSense Community Edition and pfSense Plus builds, network administrators must swiftly address these

May 29, 2025

Cyber Security

Bitcoin Surge and Crash: SEC Hack Exposes Cyber Vulnerabilities

In a dramatic twist that underscored vulnerabilities in financial systems, a cyberattack by Eric Council Jr., a 26-year-old hacker from Huntsville, Alabama, brought to light security risks affecting markets. Using a SIM swap attack, Council gained unauthorized access to the U.S. Securities and Exchange Commission’s official X social media account, posting fraudulent news of Bitcoin ETF approvals. This deception caused

May 29, 2025

Customer Experience (CX)

Navigating Contact Center Compliance in South Africa’s New Era?

In recent years, South Africa’s contact center industry has faced a pivotal moment marked by comprehensive regulatory changes aimed at combating unethical practices. These transformations are driven by increasing consumer dissatisfaction with unsolicited communications, leading authorities such as the Independent Communications Authority of South Africa (ICASA) and the Department of Trade, Industry, and Competition (DTIC) to implement stringent measures. The

May 28, 2025

Customer Experience (CX)

Jabra Launches Engage AI Complete for Enhanced Call Centers

Jabra has unveiled Engage AI Complete, a cutting-edge addition to its suite of call center software, marking a significant step forward in optimizing customer service interactions. This new offering focuses on enhancing agent performance and improving the overall customer experience by leveraging advanced technologies such as real-time speech-to-text transcription and generative AI. By integrating these capabilities, Jabra aims to transform

May 28, 2025

Customer Experience (CX)

AI and Low-Code Are Revolutionizing Customer and IT Support

As businesses strive to meet escalating demands with speed and efficiency, a significant transformation is unfolding in customer and IT support sectors, driven by the integration of Artificial Intelligence (AI) and low-code development platforms. In a landscape where immediate and personalized service is paramount, organizations are increasingly leveraging AI’s predictive capabilities alongside low-code’s rapid development environment. This convergence is not

May 28, 2025

Customer Experience (CX)

Concentrix Launches AI iX Hero to Enhance Customer Experience

Concentrix Corporation, a notable leader in global technology services, has introduced a groundbreaking initiative aimed at revolutionizing customer service realms. The company has unveiled its latest innovation, iX Hero, an agentic artificial intelligence application within its Intelligent Experience suite. This pioneering tool seeks to transform customer interactions by blending machine efficiency with human empathy. In an era where consumer expectations

May 28, 2025

Customer Experience (CX)

Can AI Enhance B2B Customer Experience Without Humans?

In today’s rapidly evolving technological landscape, businesses are continuously exploring innovative ways to enhance customer experience, particularly in the B2B realm where relationships are intricately woven with complexity and significant stakes. A pivotal component contributing to this transformative shift is artificial intelligence (AI), whose promise of precision and efficiency is reshaping traditional practices in customer experience research. Even as the

May 28, 2025

B2B Marketing

Has Account-Based Marketing Delivered on Its Promises in B2B?

Account-Based Marketing (ABM) emerged as a promising strategy in the B2B sector with ambitious goals of transforming the landscape of business interactions. Initially introduced in the early 2000s, it was envisioned as a powerful framework to overhaul traditional sales and marketing practices, promising synchronization between these two pivotal departments through value addition across the customer lifecycle. ABM aspired to integrate

May 27, 2025

Customer Experience (CX)

Scaling Personalized Customer Experiences Through Data

In today’s digital landscape, businesses increasingly seek methods to create meaningful connections with their customers by utilizing data-driven strategies to personalize experiences at scale. Customer expectations continue to rise, with individuals demanding more relevance and personalized engagement in their interactions with companies. The importance of personalization is highlighted by a recent study indicating that the vast majority of consumers expect

May 27, 2025

Customer Experience (CX)

Connecting Customer Experience to Revenue Growth

In today’s hyper-competitive business environment, where margins are razor-thin and mistakes can be costly, focusing on customer experience (CX) could be a game changer for organizations. Businesses find themselves under the microscope to justify every investment in terms of revenue growth, and CX programs are no exception. With nearly two-thirds of service and support leaders at risk of failing to

May 27, 2025

Customer Experience (CX)

Zendesk’s AI Revolutionizes Customer Service Resolution

Customer service delivery has undergone a dramatic change in recent years, driven by technological advancements that address increasingly complex consumer needs. One company at the forefront of this evolution is Zendesk, which was founded to streamline customer service processes through intuitive software solutions. Founded in 2007 by visionaries Mikkel Svane, Morten Primdahl, and Alexander Aghassipour, Zendesk has forged a new

May 27, 2025

Cyber Security

Is Your SSA Email Real or a Molatori Scam in Disguise?

The digital landscape in the United States has become an increasingly perilous environment as cybercriminals adapt more intricate methods to exploit unsuspecting individuals. A particularly alarming example is a phishing campaign that targets American citizens with emails masquerading as communications from the Social Security Administration (SSA). These deceptive emails are intricately crafted, mimicking authentic SSA messages by adopting official branding.

May 27, 2025