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Paige Williams

Paige Williams works on articles related to Cyber Security and Customer Experience (CX) and B2B Marketing. With a deft ability to translate the complex and technical, Paige stands out in a sea of writers. Readers looking to maximize their customer experience regularly turn to Paige's pages for phenomenal guidance, insights, and advice. 
How Can Effective VoC Listening Transform Service Businesses?
Customer Experience (CX)
How Can Effective VoC Listening Transform Service Businesses?

In today’s competitive market landscape, service-oriented businesses face the pivotal challenge of comprehending and responding to the Voice of Customer (VoC). This crucial focus not only determines customer satisfaction but also fosters loyalty, ensuring that businesses can thrive by aligning their services with consumer preferences. Embracing effective VoC listening holds transformative potential for service industries, as it equips them to

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Russian Hackers Target Microsoft 365 via OAuth Phishing Schemes
Cyber Security
Russian Hackers Target Microsoft 365 via OAuth Phishing Schemes

The digital security landscape faces constant challenges from increasingly sophisticated threats that evolve with alarming efficiency. Recently, Volexity, a prominent cybersecurity firm, identified a troubling tactic targeting Microsoft 365 accounts. This technique exploits vulnerabilities within the OAuth 2.0 identification systems, primarily aiming to compromise user accounts. The attackers, attributed to Russian entities, have focused their efforts on individuals within organizations

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Lazarus APT Exploits One-Day Vulnerabilities Globally
Cyber Security
Lazarus APT Exploits One-Day Vulnerabilities Globally

In an alarming development, cybersecurity specialists have detected a strategic campaign orchestrated by the North Korean state-sponsored group, Lazarus APT, targeting an array of organizations, primarily focusing on critical infrastructure and financial institutions across the world. By capitalizing on one-day vulnerabilities—recently patched weaknesses not yet universally fortified by organizations—Lazarus has moved swiftly to infiltrate networks across Asia, Europe, and North

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Cyber Exploits Surge: 34% Rise in Breaches via Vulnerabilities
Cyber Security
Cyber Exploits Surge: 34% Rise in Breaches via Vulnerabilities

In recent times, the cybersecurity community has observed a notable increase in the exploitation of vulnerabilities, with the first quarter of the year marking a significant rise in such incidents. Reports indicate that 159 CVE identifiers have been exploited in real-world scenarios, showcasing an increase from the previous quarter. Disturbingly, 28.3% of these vulnerabilities were exploited within just 24 hours

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Company-Wide Commitment: Embrace the Customer Success Mindset
Customer Experience (CX)
Company-Wide Commitment: Embrace the Customer Success Mindset

The modern business landscape continually evolves, reshaping how companies view success. More than just profits or innovation, customer success emerges as an essential benchmark. This paradigm emphasizes that every employee, regardless of role, has a stake in fostering positive outcomes for customers. It challenges traditional boundaries, urging firms to adopt a holistic perspective where departments align their objectives with a

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Are AI and Humans the Future of Customer Service?
Customer Experience (CX)
Are AI and Humans the Future of Customer Service?

In recent years, the world of customer service has been rapidly transforming, driven by shifts in consumer expectations and technological advancements. Today, customers anticipate prompt and effective responses from businesses, and competition among brands is fierce. Companies are increasingly integrating innovative technologies, such as artificial intelligence (AI), chatbots, and sophisticated social media strategies, to meet these demands. Despite these advancements,

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Ransomware Attacks Shift: March Sees 32% Drop Amid Geopolitical Tensions
Cyber Security
Ransomware Attacks Shift: March Sees 32% Drop Amid Geopolitical Tensions

The landscape of cyber threats evolved remarkably in March, experiencing a 32% decline in ransomware incidents from the previous month. This noticeable drop, documented by the NCC Group’s Threat Pulse report, contrasts with a year-over-year rise of 46%, capturing a complex trend in cyber threats. Despite the monthly decrease, the digital community remains on high alert given the ongoing diversification

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Is Your Healthcare Data Safe from ELENOR-Corp Ransomware?
Cyber Security
Is Your Healthcare Data Safe from ELENOR-Corp Ransomware?

The healthcare sector faces mounting cybersecurity challenges as advanced threats continue to evolve, with the newest being ELENOR-Corp ransomware. This malicious software has emerged as a sophisticated update to the Mimic ransomware, targeting healthcare systems with potent capabilities designed to cripple operations and exfiltrate sensitive data. ELENOR-Corp’s unique characteristics make it not just a threat but a formidable adversary to

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How Is GitLab Enhancing Cybersecurity With New Patches?
Cyber Security
How Is GitLab Enhancing Cybersecurity With New Patches?

In the face of escalating cyber threats, GitLab is taking decisive action in strengthening its cybersecurity framework by releasing critical patches. Recognizing vulnerabilities that could potentially compromise sensitive user information and system integrity, the company is addressing these issues with new updates for both its Community Edition (CE) and Enterprise Edition (EE). Recent software versions 17.11.1, 17.10.5, and 17.9.7 are

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Can Law Enforcement Keep Up with the Rising Tide of Cybercrime?
Cyber Security
Can Law Enforcement Keep Up with the Rising Tide of Cybercrime?

The year 2024 witnessed an unprecedented surge in cybercrime, with cybercriminals successfully extorting an alarming $16.6 billion from businesses and individuals across the United States. According to the FBI’s Internet Crime Complaint Center (IC3), this staggering figure marks the highest financial losses recorded since the inception of IC3’s tracking efforts 25 years ago. Despite significant efforts by the FBI to

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Mastering Customer Experience: A Roadmap to Delight and Loyalty
Customer Experience (CX)
Mastering Customer Experience: A Roadmap to Delight and Loyalty

In the evolving world of business, customer experience is a pivotal determinant of success. Every enterprise, regardless of size or industry, finds itself along a continuum of customer experience deployment. This detailed guide will help businesses navigate this continuum to delight customers and foster loyalty. Engaging Customers: The Key to Business Success Exceptional customer experience is crucial in today’s competitive

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Unlocking Omnichannel Success: Integrate, Unify, and Transform
Customer Experience (CX)
Unlocking Omnichannel Success: Integrate, Unify, and Transform

Why Do Most Contact Centers Struggle to Truly Connect With Their Customers? A customer calls the contact center for assistance, and after chatting with a help desk agent, she is transferred to another department. She repeats her case details, only to switch to email and reiterate the problem once again. Frustratingly, this scenario is not unique. Despite technological advances, only

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