ABM Marketing Technology
Once upon a time, account-based marketing (ABM) was a strategy – a very smart one aimed at the biggest, most valuable accounts. However, somewhere down the line, ABM
April 6, 2023
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Customer Experience (CX)
The customer experience (CX) trend is growing fast, and businesses are looking for ways to sustain customer loyalty and boost profitability. As customers demand a personalized experience, companies
April 5, 2023
Customer Experience (CX)
Marketing has come a long way in recent years. With the rise of digital channels, marketers can now target specific audiences with greater precision, providing relevant products and
April 5, 2023
Customer Experience (CX)
In today’s fast-paced and digital world, customer experience is at the center of all businesses’ agendas. Brands are increasingly realizing that digital customer engagement plays a fundamental role
April 5, 2023
Customer Experience (CX)
The concept of customer experience (CX) has long been associated with B2C businesses that cater to individual customers. However, the rise of digital transformation and the changing preferences
April 5, 2023
Customer Experience (CX)
The broadcasting industry has undergone a significant shift in recent years with the advent of digital media and changing consumer behaviors. In this modern era, listeners want a
April 4, 2023
ABM Marketing Technology
In today’s digital age, businesses must adapt to cater to the needs and preferences of their customers. The internet has become the primary mode of communication and shopping,
April 4, 2023
Customer Experience (CX)
In today’s increasingly diverse society, it is crucial for companies to embrace diversity and inclusion (DEI) as part of their business practices. Not only does diversity and inclusion
April 3, 2023
Customer Experience (CX)
Companies that aim to stay relevant and competitive must embrace diversity, equity, and inclusion (DEI) initiatives. The world is becoming increasingly diverse, and businesses that do not prioritize
March 30, 2023
Cyber Security
A new cyber-espionage group, dubbed APT43, has been attributed to a series of attack campaigns aimed at gathering strategic intelligence that aligns with Pyongyang’s geopolitical interests since 2018.
March 29, 2023
Cyber Security
Virtualization-Based Security (VBS) is a feature in Windows 11 intended to heighten system security. However, according to Tom’s Hardware, a leading tech hardware review site, the feature has
March 28, 2023
Cyber Security
As the world continues to rely more on technology, cyber attacks are becoming more common and sophisticated. One of the latest threats is MacStealer, a new information-stealing malware
March 27, 2023