
The recent 26.7 million yuan ($3.8 million) fine levied against Kuaishou’s e-commerce arm is more than just a financial penalty; it’s a powerful signal from Beijing that the freewheeling days of China’s livestreaming e-commerce industry are over. This market analysis delves into the specifics of Kuaishou’s transgressions, placing them within the broader context of China’s evolving regulatory landscape and exploring










