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Kaila Davis

Kaila Davis holds expertise in Artificial Intelligence, Machine Learning, and Customer Data Managment. Kaila's work is influential, having been cited by thought leaders and captains of industry at various conferences. Her work has also been instrumental in helping companies develop strategies and architecture to capture and effectively use customer data. 
Revolutionizing Energy Efficiency: The Role of AI in Smart Building Systems
AI and ML
Revolutionizing Energy Efficiency: The Role of AI in Smart Building Systems

The rapid adoption of smart building technologies and the Internet of Things (IoT) has transformed the way buildings are managed and operated. With the ability to monitor and control energy usage in real-time, building owners and facility managers are now able to achieve significant energy savings and reduce operational costs. This transformation has been made possible by the integration of

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AI-Anxiety: Understanding its Roots and Paths to Mitigation
AI and ML
AI-Anxiety: Understanding its Roots and Paths to Mitigation

In today’s rapidly advancing technological landscape, the rise of artificial intelligence (AI) has given birth to a new phenomenon known as AI-nxiety. This term refers to the anxiety and worry individuals experience when considering how AI could potentially affect their career, privacy, and overall safety. In this article, we will delve into the causes of AI-nxiety, draw parallels to eco-anxiety,

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Collision Course: Tech Titans and EU Lawmakers Lock Horns Over Proposed AI Legislation
AI and ML
Collision Course: Tech Titans and EU Lawmakers Lock Horns Over Proposed AI Legislation

The proposed EU Artificial Intelligence legislation has raised significant concerns among industry leaders who argue that such regulations would jeopardize Europe’s competitiveness and technological sovereignty. In this article, we will examine the key aspects of the proposed legislation, the response from EU lawmakers, and the objections raised by prominent executives and researchers in the field. Overview of the proposed EU

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Unlocking Maximum ROI: A Dive into the Strategic Partnership between Treasure Data and Artefact
Customer Data Management
Unlocking Maximum ROI: A Dive into the Strategic Partnership between Treasure Data and Artefact

In a move to revolutionize customer data-driven marketing operations, Treasure Data has joined forces with Artefact, bringing their related offerings together to create a powerful combination that enables customers to generate more business value from their marketing campaigns and enhance customer experiences like never before. Treasure Data Customer Data Cloud Treasure Data Customer Data Cloud is an award-winning suite of

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Redefining Customer Engagement in the Digital Age: Insights from the 2023 Global Customer Experience Report by NTT
Customer Data Management
Redefining Customer Engagement in the Digital Age: Insights from the 2023 Global Customer Experience Report by NTT

Given the shortage of available tech talent and the challenges of securing funding, organizations must make strategic investments in customer experience platforms (CXPs) to better understand their customers and meet their business needs. This article delves into the importance of investing in CXPs and highlights the potential consequences of neglecting the employee experience. Furthermore, statistics from the 2023 Global Customer

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Unleashing the Power of Integrated Customer Data Platforms: A Comprehensive Guide to Boosting Marketing ROI and Customer Engagement
Customer Data Management
Unleashing the Power of Integrated Customer Data Platforms: A Comprehensive Guide to Boosting Marketing ROI and Customer Engagement

In today’s digital landscape, customer data has become a valuable asset for marketers. Customer Data Platforms (CDPs) have emerged as powerful tools that enable organizations to collect, consolidate, and utilize customer data effectively. By streamlining marketing efforts and providing a unified view of customer information, CDPs have revolutionized the way businesses engage with their customers. In this article, we will

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Optimizing Customer Experiences and Business Strategy with Call Analytics: A Comprehensive Guide to Call Tracking
Customer Data Management
Optimizing Customer Experiences and Business Strategy with Call Analytics: A Comprehensive Guide to Call Tracking

In the dynamic world of e-commerce, knowledge is power. Companies that excel in understanding their customers have a strategic advantage over their competition. This article explores the importance of knowledge for e-commerce businesses and highlights the role of call tracking and analytics in gaining deep customer insights. Importance of Knowledge for E-commerce Businesses In the digital realm, customer behavior and

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AI Revolutionizing Localization for Business Expansion: Impact, Applications, and Benefits
AI and ML
AI Revolutionizing Localization for Business Expansion: Impact, Applications, and Benefits

Artificial Intelligence (AI) is a revolutionary technology that has transformed various industries. As society becomes increasingly globalized, companies are adapting to different regions’ unique languages and cultures. One area where AI is making a significant impact is localization. Localization is the process of adapting products or services to meet the specific language and culture requirements. In this article, we will

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Embracing the Future of Retail: Harnessing the Power of Big Data Analytics and AI for Enhanced Operations and Customer Experiences
AI and ML
Embracing the Future of Retail: Harnessing the Power of Big Data Analytics and AI for Enhanced Operations and Customer Experiences

The retail industry has undergone a significant transformation in recent years, with retailers increasingly turning to big data analytics and AI technologies to optimize their operations and enhance their customer experience. By harnessing the power of these technologies, retailers can gain valuable insights into customer behaviour, preferences, and purchasing patterns, and use this information to inform their strategies and improve

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Revolutionizing Master Data Management: Reltio’s AI-Powered Entity Resolution and the Quest for the Golden Record
AI and ML
Revolutionizing Master Data Management: Reltio’s AI-Powered Entity Resolution and the Quest for the Golden Record

Data management is a critical piece of a company’s operations, analytics, and AI. Managing data effectively is key to achieving an organization’s goals and delivering value to customers. As customer expectations evolve, organizations need to be able to manage data efficiently and effectively. That’s where Reltio comes in. Reltio provides the Connected Data Platform, which helps organizations manage data effectively

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Harnessing the Power of AI: Enhancing Cryptocurrency Security with Machine Learning
AI and ML
Harnessing the Power of AI: Enhancing Cryptocurrency Security with Machine Learning

Cryptocurrencies have taken the world by storm in recent years. Bitcoin and other digital currencies have emerged as popular investment assets for people all around the globe. With the growing popularity of cryptocurrencies, digital coin investors must understand the need to protect their investments. Cryptocurrencies are susceptible to various risks, such as cyber attacks, fraud, and theft. Therefore, it is

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